Target’s designer collaboration is with New York-based designer Rosie Assoulin. It launched July 25, 2026, with clothing, accessories and home goods; Target said most items would cost under $50. The product examples in a July 27 shopping roundup start at $25, so the headline’s $20 starting price is not confirmed by the available item-level prices.
What is Rosie Assoulin x Target?
Target announced the limited-time collaboration on July 21, 2026. The collection brings Assoulin’s colorful, playful approach to apparel, accessories and home products. Target described the pieces as mostly under $50. Target’s announcement includes Assoulin’s description of the clothes as “approachable, effortless and convertible,” intended to move from the beach to dinner.
What’s in the collection?
The assortment spans summer clothing and accessories as well as Assoulin’s first multi-item home collection. Named products include dresses, matching sets, handbags, sandals and other accessories. Home items include kitchen towels, beach towels designed to double as sarongs, and a tiffin box. The Council of Fashion Designers of America’s launch coverage also describes the collection’s vivid colors and New York-inspired silhouettes.
How much do the listed examples cost?
Shop TODAY’s July 27, 2026 roundup lists selected examples from $25 to $50. It is a paid shopping article that discloses commission on its links; its product details are the publication’s reporting, not a Target specification sheet. Prices and stock may have changed since publication.
#1 Best Overall
- Finding Your Fit: Ensure you find your ideal size by referring to our size chart in pictures 5 or by watching our sizing guide video.We recommend machine washing in cold water, line drying, and avoiding bleach for maintenance
- Exquisitely Materials: Made from wrinkle resistant , soft fabrics, the women blazer is designed to provide comfort and durability, making it a staple in your business casual wardrobe
- Comfort and Fit: Crafted with a slim fit silhouette, this long sleeve suit jacket accentuates your shape without compromising comfort. Enjoy all-day wear in the office, at meetings, or during casual outings
- Functional Design: Equipped with two functional flap pockets, this open front blazer combines style and practicality, allowing you to carry essentials while maintaining a polished appearance
- Versatile Style: The womens casual blazer features a chic lapel collar and one button design.Suitable for casual street look, business outfit, work office style, leisure time, daily life, vacation and so on
| Example | Listed price | Details reported |
|---|---|---|
| Striped wrap sandals | $25 | Sizes 6–11 |
| Sports-cord belt | $30 | — |
| Bucket bag | $35 | 14 × 9.5 × 9.5 inches |
| Striped jersey wrap mini dress | $35 | — |
| Selected tops, trousers and dresses | $40–$50 | Some apparel examples are listed in sizes XS–4X or numeric sizes 00–30 |
These are examples from the roundup, not a complete price list. Its listed products begin at $25; that does not establish the lowest price across every item in the collection. See Shop TODAY’s Rosie Assoulin x Target roundup for its item descriptions.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.Where was it sold, and is it still available?
The announced launch date was July 25, 2026, through select Target stores, Target.com and the Target app. The sources confirm those launch channels but do not establish current inventory. For availability now, check Target’s site or app, or contact a nearby store; a launch announcement is not a guarantee that any particular size or product remains in stock.
Quick Recap
Rank #4
- Cute, Lightweight & Cozy – Perfect for All Seasons – This knit cardigan hits the sweet spot: substantial enough to take the chill off on cool days, yet lightweight and breathable for year-round layering. Customers love the soft, versatile design that's cute enough for everyday and polished enough for the office.
- Ultra Soft Knit Fabric with a Polished Look – The tightly knit fabric feels smooth and soft against your skin, with a refined visual texture that looks expensive without the price tag. The perfect layering piece that transitions effortlessly from season to season.
- Dress It Up or Down – From Office to Weekend – Layer over a dress for a polished work look, throw it on with jeans for a casual coffee run, or wear it over a blouse for a business casual outfit. This cardigan adapts effortlessly to your wardrobe and pairs with virtually anything.
- Classic Relaxed Fit – True to Size – Designed with a comfortable, slightly relaxed silhouette. Fits true to size for a classic look. Please refer to the size chart before ordering. If you prefer a more fitted style, consider sizing down.
- Care for Long-Lasting Softness – Hand wash cold only and lay flat to dry to keep your cardigan looking fresh and pill-free. Customers consistently compare the quality to premium boutique brands at a fraction of the cost — with proper care, it stays soft and beautiful wear after wear.
Rank #3
- Fit: Casual trench coat features oversized silhouette with dropped shoulders, relaxed cuffs, comfortably fits most body types
- Features: This jacket includes checkered lining, lapel collar, functional side pockets, combines classic details with contemporary styling
- Match: Women’s cropped loose jacket outwear, suitable to pair with sweaters, fitted tops, jeans, sneakers for casual weekends, or style with dresses for polished office looks
- Occasion: Solid color classic jacket with plaid lining, perfect for transitional weather, ideal for daily commutes, weekend outings, travel days, night out, beach holiday, etc
- Tips: Colors may vary slightly due to monitor settings, machine wash cold or hand wash, line or hang to dry, do not bleach
Rank #2
- Elegant Flowy Silhouette & Comfortable Fabric - Crafted from lightweight polyester crepe, this top offers an effortlessly elegant and flowy drape that flatters every figure. The fabric is incredibly soft, breathable, and naturally wrinkle-resistant, ensuring all-day comfort and easy care, whether you're at the office or out for leisure.
- Chic Petal Sleeves for a Feminine Touch - Elevate your style with the unique, petal-shaped short sleeves. This delicate design detail adds a romantic, feminine flair to the top, beautifully balancing sophistication with a touch of sweet, playful charm.
- Versatile V-Neck & Full Lining for a Polished Look - Featuring a subtly professional V-neck that elongates the neckline for a sleek appearance. The top is fully lined, providing premium opacity, a smooth feel against the skin, and a structured, high-quality finish that looks impeccable under blazers or on its own.
- Two Stylish Designs: Solid & Floral Print - Choose from a range of sophisticated solid colors for a classic, versatile staple or opt for our beautiful floral prints to express your personal style. This variety allows you to easily build a wardrobe that transitions seamlessly from day to night.
- Effortless Style for Any Occasion - Designed for the modern woman, this top is the perfect blend of office-ready professionalism and weekend-ready chic. Pair it with tailored pants for a meeting or with your favorite jeans for a casual outing—it's the ultimate go-to piece for a polished yet comfortable look.
What to check before buying
- Compare the category and use: the collection includes apparel, accessories and home goods, so decide which items fit your needs before browsing.
- Check the current price and size: the figures above come from a July 2026 roundup and may no longer match the listing. Size ranges vary by product.
- Review item details: available reporting gives some specifics, such as sandal sizes and bucket-bag dimensions, but not a full specification for every product.
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
