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ET Startup Awards 2026: Winners and What a 2025 Comment Said About Tier-II Cities

Groww took Startup of the Year at the ET Startup Awards 2026. V Vaidyanathan’s call to widen startup capital and look to Tier-II and Tier-III cities was reported in the 2025 awards context.
From TheFinanceBase Team2 min to read
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Groww won Startup of the Year at the ET Startup Awards 2026. But the widely cited comment from IDFC FIRST Bank chief executive V Vaidyanathan about startup potential in Tier-II and Tier-III cities belongs to the 2025 awards, not the 2026 event. The distinction matters: the awards’ 2026 winner list does not, by itself, show that startups are shifting away from metros.

What Vaidyanathan said—and when

At the 2025 ET Startup Awards, V Vaidyanathan, IDFC FIRST Bank’s chief executive and managing director, called for a wider pool of startup capital and pointed to campuses and smaller cities as possible sources of disruption. The Economic Times quoted him saying: “There is huge potential for more disruption, especially from campuses and tier-2 and -3 cities.” The Economic Times’ Nov. 3, 2025 report places the remarks in the 2025 awards context.

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Vaidyanathan also recounted that a venture capitalist told him roughly 40–50 of about 1,000 startup pitches received financing. That is an anecdote he relayed, not a measured national funding rate or an independently verified statistic. It illustrates his argument for a broader capital pool; it cannot establish how often Indian startups generally secure funding.

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Who won the ET Startup Awards 2026?

The 2026 awards recognize businesses and people across eight categories. The Economic Times’ event coverage reported these winners:

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Category 2026 winner
Startup of the Year Groww
Midas Touch – Best Investor Manu Chandra
Bootstrap Champ Habuild
Social Enterprise Varaha
Woman Ahead Pallavi Mohadikar and Pallavi Shrivastava, joint winners
Top Innovator Theranautilus
Best on Campus Armatrix
Comeback Kid Mukund Jha / Emergent

The official ET Startup Awards site describes categories spanning startup growth, campus ventures, women-led businesses, bootstrapping, social enterprise, innovation, comeback stories and investors. Its visible winners page has a mismatch: the Bootstrap Champ heading names Habuild, while the following description discusses Chakr Innovation. The winner listed above follows The Economic Times’ 2026 report.

Do the 2026 awards show startups moving to Tier-II cities?

No. The 2026 award results and category descriptions do not establish a geographic shift in startup formation or funding. They identify award recipients and the kinds of entrepreneurship recognized, not a city-by-city trend. The Tier-II and Tier-III remarks supported by the cited reporting are Vaidyanathan’s comments at the 2025 awards; the 2026 coverage does not attribute the same statement to him.

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For founders weighing a metro against a Tier-II or Tier-III base, the relevant considerations are practical rather than settled by this award list:

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  • Capital access: Vaidyanathan’s call for a wider capital pool highlights the importance of investor networks, but the cited report does not compare funding availability across cities.
  • Talent and campuses: His remarks point to campuses as a potential source of disruption. They do not identify which cities or institutions are producing more startups.
  • Customers and operations: A location decision also depends on where customers, suppliers and staff are, and on the infrastructure a particular business needs. The award coverage does not rank cities on these factors.

IDFC FIRST Bank was the presenting sponsor for the 2026 awards, according to the official partner page. That sponsorship is separate from evidence about regional capital access: the page’s description of its startup-banking offering does not show that the service resolves the constraints Vaidyanathan discussed.

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