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Disney reported that Disney+ had 0.7 million fewer subscribers at the end of its fiscal first quarter than in the previous quarter, closing the period with 125 million. The quarter ended December 28, 2024—not December 31. Meanwhile, Disney’s combined Disney+ and Hulu subscription count increased.
How many subscribers did Disney+ lose?
Disney reported a sequential decrease of 0.7 million Disney+ subscribers, or about 700,000, in fiscal Q1 2025. The service had 125 million subscribers at the quarter’s end, December 28, 2024. Disney announced the results on February 5, 2025. Disney’s earnings release reports the figures.
“Close out 2024” refers to the last three months of calendar 2024. Disney’s prior fiscal quarter ended September 28, 2024, so the comparison is between those two reporting dates—not between calendar-year totals.
Why the Disney+ and Hulu numbers tell different stories
The decline was for Disney+ alone. Disney separately reported 178 million combined Disney+ and Hulu subscriptions, up 0.9 million from the previous quarter. The standalone Disney+ count and the combined subscription count measure different totals; the combined increase does not mean Disney+ itself gained subscribers.
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How to interpret the quarter-to-quarter comparison
Disney’s previous release reported 122.7 million Disney+ Core subscribers at September 28, 2024. Its Q1 FY2025 release reported 125 million Disney+ subscribers. Disney noted that it adjusted prior-quarter sequential metrics to include Southeast Asia subscribers previously reported with Disney+ Hotstar. After the Star India transaction, Hotstar was no longer presented in the same way. As a result, the 0.7 million decrease is Disney’s reported sequential movement; the category presentation was not entirely unchanged between reports. See the Q4 FY2024 release and Q1 FY2025 detailed metrics.
What the subscriber loss means for Disney’s business
Revenue per paid subscriber rose
Disney+ average monthly revenue per paid subscriber was $7.55 in Q1 FY2025, up from $7.20 in the prior quarter. Disney attributed the increase to pricing and higher advertising revenue, partly offset by a higher mix of promotional subscribers. The revenue-per-subscriber change does not establish why the subscriber count fell; Disney’s reported figures do not identify a specific cause for the decline.
Rank #2
- Includes: Disney Mickey Mouse Bean Plush.
- Classic Mickey Mouse: With the Disney Junior Small Plush Mickey Mouse, kids can take a cuddly best friend on-the-go.
- Iconic Style: This charming Mickey Mouse plush kid’s toy wears his signature red shorts and yellow shoes and features embroidered facial features and super-soft, snuggly fabrics.
- Expand the Collection: For more fun, add other Disney Junior plushies, playsets, and figures by Just Play (each sold separately).
- Share Disney: Officially-licensed Disney plush toys make wonderful birthday or anytime surprises for collectors and kids.
Direct-to-Consumer income improved
Disney reported $293 million in Entertainment Direct-to-Consumer operating income for Q1 FY2025, compared with a $138 million loss in the year-ago quarter—a $431 million improvement. This is a broader DTC result, not profit attributable solely to Disney+. Disney’s earnings release also quoted CEO Bob Iger saying, “Overall, this quarter proved to be a strong start to the fiscal year, and we remain confident in our strategy for continued growth.” That broad statement is not an explanation of the subscriber decline.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.What Disney forecast next at the time
In its February 5, 2025 announcement, Disney forecast a “Modest decline in Disney+ subscribers compared to Q1” for fiscal Q2 2025. This was guidance for the following quarter, not a current forecast.
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Quick Recap
Best Value
- Soft & Huggable Mickey Mouse: This Mickey Mouse stuffed animal is perfect for hugging! It features his classic plush shorts, gloves, & shoes. It's the perfect gift for those who love Mickey Mouse toys!
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Rank #4
- Detailed Plush Sculpting: Our large Mickey Mouse stuffed animal boasts detailed plush sculpting that brings the beloved character to life. Perfect for fans of Mickey Mouse toys, or Disney plush.
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- Match with Minnie Mouse Plush: Pair this large Mickey Mouse plush with the large Minnie Mouse plush, sold separately. These big plushies make cute toys and are perfect Disney gifts for kids.
Rank #3
- This product has polybag packaging that may reveal what's inside and cannot be hidden.
- Includes: Mickey Mouse and Minnie Mouse beanbag plush toys.
- Disney Junior Mickey Mouse Beanbag Plush 2-Pack includes Disney Mickey Mouse and Minnie Mouse plush toys in a fun, collectible size.
- This adorable pair features unmistakable character details that will delight kids and collectors, alike.
- Made of super-soft fabrics, Mickey Mouse and Minnie Mouse plushies are perfect for snuggling with during nap time, story time, or bedtime. And at 9 inches tall, kids will love to bring them along for on-the-go fun.
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