Carter Reum is an entrepreneur, investor and author who co-founded VEEV Spirits and later launched the investment platform M13 with his brother, Courtney. He married Paris Hilton in 2021. Although the commissioned title calls him a “multi-millionaire,” no authoritative personal net-worth disclosure is established here; company sales, investment-fund size and a business sale do not reveal how much wealth Reum personally holds.
Who is Carter Reum?
Reum is an American businessperson whose career has included investment banking, building a consumer-products company, venture investing and writing. His brother Courtney has been his business partner. The brothers’ publisher, Simon & Schuster, describes them as former Goldman Sachs investment bankers who went on to become entrepreneurs and investors.
That career began before Reum became widely known through his relationship with Hilton. Its two main business chapters are VEEV Spirits, an operating company the brothers co-founded, and M13, the investing platform they started afterward.
How did VEEV Spirits shape his business career?
The Reum brothers co-founded VEEV Spirits, an alcoholic-beverage company, in 2007, according to Fortune’s 2023 profile. Fortune reported that the company grew to more than $10 million in annual sales and that the brothers sold it for more than seven times its revenue. Those are historical figures reported in 2023, not current sales or a measure of either brother’s personal wealth. Fortune’s 2023 profile of Carter Reum
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Vogue likewise reported in 2021 that the brothers sold VEEV in 2016. The sale marked a shift from operating a consumer brand to investing in companies. A sale price or revenue multiple is not the same as an individual’s proceeds: the available reporting does not establish how much each brother received after ownership shares, costs or other terms.
What is M13, and what has Reum invested in?
After VEEV, the brothers started M13, which Simon & Schuster characterizes as an investment platform focused on scaling consumer-centric brands. Vogue’s February 2021 profile called Reum an M13 founder and venture capitalist, and identified Daily Harvest, Lyft and Rothy’s among companies he had backed. That list reflects Vogue’s dated profile, not a current or complete portfolio. Vogue’s February 2021 profile
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Fortune reported in 2023 that M13 raised $400 million for its third fund in March 2022. A fund’s size is capital raised for investing under its terms; it is not money personally owned by its founders. Fortune’s reporting on M13 and Reum
What does “multi-millionaire” mean in the title?
It should be read as a description in the commissioned headline, not as a verified net-worth figure. Fortune’s 2023 profile displays an estimated net-worth figure, but that estimate is not a primary disclosure or audited valuation. No authoritative personal net-worth figure is established here, so a precise amount would be misleading.
Several business figures can sound like personal-wealth figures without being one. VEEV’s reported annual sales measure company revenue; the sale multiple describes a transaction relative to revenue; and M13’s $400 million figure is the size of a fund raised. None, by itself, shows Reum’s personal assets or liabilities.
What has Carter Reum written?
Reum co-authored Shortcut Your Startup: Ten Ways to Speed Up Entrepreneurial Success with Courtney. Simon & Schuster lists a trade paperback edition. The book fits his career as an entrepreneur and investor, offering another route through which he has discussed starting and growing businesses. Simon & Schuster’s book listing
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When did Carter Reum and Paris Hilton marry?
Hilton and Reum married on November 11, 2021, at the former Bel Air estate of Hilton’s grandfather, Barron Hilton. Vogue’s pre-wedding profile reported that they began dating in December 2019 and met through mutual friends. Vogue’s wedding feature also captured Hilton describing her desire for a partner who saw and loved her beyond her public identity. Vogue’s wedding coverage
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.What is known about Reum’s family?
In January 2023, the Associated Press reported that Hilton had announced the arrival of a son with Reum and that Reum had a daughter from a previous relationship. That report is a dated account, not a complete update on the family’s circumstances today. Associated Press report, January 25, 2023
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What has Reum said about building companies?
At an Axios event in Cannes in June 2025, Reum emphasized communication as a way for investors and founders to distinguish themselves. Axios quoted him: “It’s never been easier to start a company, but it’s never been harder to be a successful company.” His remark reflects the challenge of turning a business idea into a durable company, rather than simply getting one started. Axios’s June 2025 event report
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