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Re:

What Thomson Sold to Audiovox in the $50 Million RCA Deal

Thomson’s $50 million announcement covered accessories outside Europe. Audiovox later reported an approximately $59 million closing price, including a working-capital adjustment; a separate audio/video sale followed in 2007.
From TheFinanceBase Team3 min to read
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Thomson’s December 2006 announcement concerned its consumer-electronics accessories business outside Europe, not every RCA asset. The transaction closed on January 29, 2007, for approximately $59 million, including a working-capital adjustment, according to Audiovox. Thomson later sold a separate non-European audio/video business to Audiovox for US$19 million at the end of 2007.

What was included in the December 2006 deal?

Thomson announced on December 21, 2006, that it had reached a definitive agreement to sell its consumer-electronics accessories activities outside Europe to Audiovox. The transaction included rights to use the RCA name for accessories. Thomson described the announced price as about US$50 million, plus additional compensation over five years tied to sales of RCA-branded products. Audiovox expected the deal to close in early 2007, according to EE Times’ contemporaneous report.

The accessories were products designed to work with audio, video, or other consumer-electronics equipment. The announced business included roughly 115 employees in the United States, Canada, China—including Hong Kong—and Malaysia. Alongside RCA, the report named Jensen, Acoustic Research, Recoton, Spikemaster, and Ambico among the brands involved.

This was a sale of business activities and rights to the RCA name within a product field, not a transfer of every asset associated with RCA. The deal should also not be confused with a sale of the RCA music business.

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Why does the completed accessories deal appear as approximately $59 million?

Audiovox announced that the Americas accessories acquisition closed on January 29, 2007, for approximately US$59 million, including a working-capital adjustment. Its closing release said Audiovox acquired RCA rights for consumer-electronics accessories and listed Recoton, Spikemaster, Ambico, and Discwasher among the included brands. Thomson’s 2007 Form 20-F likewise records US$59 million in cash proceeds for the North American accessories sale, completed on that date.

The two headline amounts describe the same initial accessories transaction at different stages and on different price terms: Thomson’s 2006 announcement gave an approximate US$50 million figure plus sales-linked compensation over five years, while Audiovox’s closing announcement reported approximately US$59 million including a working-capital adjustment. The closing figure is not the price of the later audio/video sale.

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How was the later audio/video transaction different?

At the end of December 2007, Audiovox separately purchased Thomson’s non-European audio/video business. Thomson’s Form 20-F reports US$19 million in cash proceeds for that transaction and says Audiovox received worldwide RCA rights within the audio/video product field. These were distinct transactions, with different business scopes, dates, proceeds, and RCA rights.

Transaction Business and RCA rights Timing Reported price
Accessories Consumer-electronics accessories outside Europe; RCA rights for accessories Announced December 21, 2006; closed January 29, 2007 About US$50 million plus compensation over five years tied to RCA-branded product sales in the announcement; approximately US$59 million including a working-capital adjustment at closing. Thomson later recorded US$59 million in cash proceeds.
Audio/video Thomson’s non-European audio/video business; worldwide RCA rights for audio/video products Completed at the end of December 2007 US$19 million in cash proceeds, as reported by Thomson.

Thomson’s filing does not establish a separate value for the RCA rights or permit a product-line valuation comparison. The proceeds figures should therefore be read as reported transaction amounts, not as a standalone valuation of the RCA name.

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Why did Thomson sell, and what became of the RCA name?

The sale fit Thomson’s wider plan to dispose of its audio/video and accessories businesses worldwide. Its 2007 filing traces that plan to a December 2005 decision to seek partners for audio/video, accessories, and related after-sales activities. Audiovox CEO Patrick Lavelle said the RCA name strengthened the company’s consumer-electronics accessories portfolio and gave it greater distribution flexibility.

RCA’s name and marks have since been used through licensing. The official RCA licensing page identifies Talisman Brands, Inc. as the owner of the RCA marks and says RCA-branded products are used under license. That page alone does not establish all current regional licensees or the rights attached to each product category.

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