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“More orange than ever”: Strategy buys 334 bitcoin, bringing holdings to 848,000 BTC

Strategy reported acquiring 334 bitcoin for $28.7 million from October 1–4, 2026, bringing its holdings to 848,000 BTC. The filing also details funding and the company’s cumulative acquisition cost.
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Strategy reported buying 334 bitcoin for $28.7 million from October 1 through October 4, 2026, bringing its reported holdings to 848,000 BTC. The company’s October 5 Form 8-K puts the new purchase’s average price at $85,838.8 per bitcoin and the holdings’ cumulative average acquisition cost at $75,440.7 per bitcoin; neither figure is a live market valuation.

What Strategy bought and what it holds

In its October 5, 2026 Form 8-K filed with the U.S. Securities and Exchange Commission, Strategy Inc. reported that it acquired 334 bitcoin between October 1 and October 4. The purchase cost $28.7 million, or an average of $85,838.8 per bitcoin. Strategy says its acquisition prices include fees and expenses.

As of October 4, 2026, at 4:00 p.m. Eastern Time, the company reported holding 848,000 BTC. It said those holdings had an aggregate purchase price of $63.97 billion, equal to an average acquisition cost of $75,440.7 per bitcoin. These are historical cost figures reported by Strategy, not the bitcoin holdings’ current market value.

How the purchase was funded

Strategy said it funded $15.7 million of the purchase with net proceeds from sales of its MSTR Class A common stock and the remaining $13.0 million with USD Cash. The filing distinguishes USD Cash, which can be used for broader bitcoin treasury purposes and capital management, from the company’s USD Reserve, which is intended to support preferred-stock dividends and debt interest. The two balances should not be treated as interchangeable.

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How holdings changed since September 30

Strategy’s filing reported 847,666 BTC as of September 30, with an aggregate purchase price of $63.95 billion and an average cost of $75,436.6 per bitcoin. Compared with that reported position, the October 4 update adds 334 BTC and raises the cumulative average acquisition cost slightly. The comparison is between company-reported snapshots on those dates, not a real-time balance.

Reported position Bitcoin held Aggregate purchase price Average acquisition cost
September 30, 2026 847,666 BTC $63.95 billion $75,436.6 per BTC
October 4, 2026, 4:00 p.m. ET 848,000 BTC $63.97 billion $75,440.7 per BTC

All figures in the table are Strategy-reported acquisition-cost figures in its October 5 Form 8-K; they do not show a market price or an unrealized gain at either snapshot.

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The separate Q3 accounting estimate

The same filing included management’s estimate of a $20.91 billion gain on digital assets and an associated $1.88 billion deferred tax expense for the quarter ended September 30, 2026. Strategy said the fair value of its bitcoin holdings exceeded their cost basis at quarter-end, leading it to reverse a previously recorded deferred tax asset and release its valuation allowance. This accounting estimate is separate from the October 1–4 purchase and is not the same as realized cash profit.

Strategy said the Q3 financial information was prepared by management and had not been audited or reviewed by KPMG. Treat the figures as preliminary company estimates, not audited results.

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What “More orange than ever” refers to

The phrase is not from the SEC filing. The Block reported that Strategy co-founder and executive chairman Michael Saylor posted an acquisition-tracker chart on X with the caption “More orange than ever.”

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