On the U.S. version of Love Is Blind, production has offered contestants a selection of engagement rings after they decide to propose. Using one is optional. The supplier has varied—or at least has not been publicly established for every season—so it would be inaccurate to say all the rings come from one jeweler.
How contestants choose their rings
In a 2020 interview with Entertainment Tonight, creator Chris Coelen said contestants who decided to get engaged were offered “a couple of choices” if they wanted to accept them. He added that they were still at the production facility and could not go to a shop at that point. His comments describe the process for the show’s first season and do not identify a jeweler.
Netflix’s season 4 ring-selection feature shows the men choosing rings, but does not name the supplier or explain who paid.
Who supplied the rings?
For seasons 2, 3 and 4, Distractify reported that Bridal Rings Company partnered with Netflix. The company said contestants could choose from an assortment and request custom designs. That report does not establish the supplier for season 1, later seasons, or international editions of the franchise.
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There is no established current supplier, specific ring model, or evidence that every contestant uses a production-provided ring. In a 2026 Cosmopolitan report, Coelen said most cast members do not arrive with their own rings and production offers choices. Season 2 contestant Kyle Abrams was a reported exception: he presented his mother’s ring.
Who pays, and do contestants keep the ring?
TV Insider reported in 2023 that a Netflix representative said: “Whatever they choose, we pay for. Whatever we pay for, they keep, regardless of engagement ending.” This is a representative’s statement as reported by a secondary outlet, not a published contract term or verified rule for every season. It supports the reported practice that contestants kept rings paid for by production even if an engagement ended, but it should not be treated as a universal current policy.
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What is not established about the rings?
- Exact models and prices: The cited sources do not establish ring models, prices, or the total number of rings offered.
- One supplier for every season: Bridal Rings Company is reported as a partner for seasons 2–4 only.
- One rule for the whole franchise: The available reporting concerns the U.S. show and does not establish universal practice across international editions.
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
