Bazaar Technologies announced on July 9, 2025, that it had acquired Keenu, the payments brand associated with Wemsol. The Competition Commission of Pakistan had cleared Bazaar’s proposed acquisition of 100% of Wemsol in March. The purchase price was not disclosed in the announcement coverage.
What did Bazaar acquire?
The transaction concerned Wemsol, the company that operates Keenu—not merely a standalone app. The Competition Commission of Pakistan (CCP) described its March 2025 approval as clearance for Bazaar Technologies to acquire 100% of Wemsol’s shareholding. Business Recorder identified Wemsol as the company operating Keenu, while the State Bank of Pakistan (SBP) later listed Wemsol as the electronic money institution (EMI) and Keenu as its app name.
That distinction matters: the regulatory records name Wemsol, while the public-facing brand is Keenu. Bazaar describes itself as an e-commerce and financial-services technology company serving households and businesses; its Bazaar Pro service offers groceries and office supplies, among other products. These are company descriptions, not independent assessments of performance.
What is the timeline for the deal?
- February 24, 2025 — SBP licensing: SBP announced that Wemsol was licensed to commence commercial EMI operations, offering e-money wallet and payment gateway services to consumers and merchants. SBP’s announcement.
- March 7, 2025 — CCP clearance: The CCP approved Bazaar’s proposed acquisition of 100% of Wemsol. This was regulatory clearance for the proposed transaction, not the later public announcement. CCP’s decision announcement.
- July 9, 2025 — public announcement: Bazaar announced the Keenu acquisition. Business Recorder reported that the purchase amount was undisclosed. Business Recorder’s coverage and Bazaar’s newsroom.
- November 5, 2025 — SBP list: SBP’s EMI list identified Wemsol, the app name Keenu, and consumer wallet and payment gateway services under commercial operations. SBP’s EMI list.
The CCP release names Wemsol, not Keenu, and does not establish that the businesses had integrated. The reviewed public records establish the March clearance and July announcement, but do not include a separate transaction-closing document or a disclosed closing date.
Windows Errors? Fix Them Before They Spread
Repair common Windows errors and clear accumulated junk for a smoother, more stable PC - no reinstall needed.Free scan · no reinstallOutdated Drivers Are Slowing You Down
One free scan finds every outdated or missing driver and matches the right update for your exact hardware.Free scan · exact hardware match#1 Best Overall
- With Square Terminal, you can ring up sales, accept payments, and print receipts, all with one device. Use it at the counter or ring up customers anywhere in your store.
- Accept all major credit and debit cards and pay one low rate with no hidden fees and no long-term contracts.
- Process chip cards in just two seconds.
- Get your money as soon as the next business day.
- Use it cordlessly with the built-in battery, designed to last all day.
Did regulators approve the acquisition?
The CCP said the relevant markets were EMI services, point-of-sale (POS) terminals, and related services in Pakistan. It characterized the proposed deal as a conglomerate merger, found no horizontal or vertical overlap, and said it did not anticipate a reduction in competition in those markets. This is the commission’s competition assessment; it is not a finding about the deal’s eventual commercial performance.
SBP’s February licensing announcement is a separate regulatory step: it concerned Wemsol’s authorization to begin commercial EMI activity, rather than the competition review of Bazaar’s acquisition. The two steps preceded Bazaar’s July announcement.
Rank #2
- Use the, easy-to-use, and customizable POS to get started.
- Accept contactless payments, chip cards, Apple Pay, and Google Pay from anywhere, with improved connectivity, extended battery life, and enhanced security. Pay one low rate for every tap or dip.
- No long-term commitments or contracts, no monthly fees- and with offline payments, keep taking payments for up to 24 hours.
- Safely and securely accepts payments anywhere. Plus, get data security, 24/7 fraud prevention, and payment-dispute management at no extra cost.
- Use the, easy-to-use, and customizable POS to get started.
Why did Bazaar say it acquired Keenu?
Bazaar presented the acquisition as a way to connect commerce and payments in one ecosystem. Business Recorder reported that Bazaar co-founder Saad Jangda described the intended result as an integrated commerce-fintech platform. Jangda said, “This is more than an acquisition — it’s a strategic alignment that redefines what it means to serve households and businesses in Pakistan.” That is the company’s strategic rationale, not evidence that integration or customer benefits have already been achieved.
Keenu CEO Saad Niazi said the combination would expand Keenu’s reach and accelerate progress toward a cashless, digital Pakistan. He described it as “a new chapter for Keenu’s mission.” Business Recorder also reported that the companies planned to continue operating independently while aligning strategically. These statements describe the announced plan and executive expectations.
Rank #3
- Android 14 Performance: The Multzo POS H10 handheld terminal is powered by Android 14 and an Octa-Core processor, allowing you to run compatible business applications. The integrated 720x1440 touchscreen display provides clear, sharp visuals for quick and intuitive navigation during daily operations.
- Ink-Free Thermal Printing: Features an integrated 58mm direct thermal receipt printer that produces clear monochrome prints without the need for ink cartridges. Designed to fit standard 58mm thermal paper rolls, it provides a reliable, cost-effective solution for printing retail receipts and mobile checkouts.
- Contactless Payments & Scanning: Equipped with an integrated NFC reader that supports contactless tap-to-pay payments for streamlined customer checkouts. The built-in 5.0MP rear camera functions as a barcode scanner to quickly and accurately read both 1D and 2D barcodes for inventory and sales.
- All-Day Battery Life: Powered by a built-in 6000mAh battery that delivers up to 14 hours of runtime, making it ideal for mobile retail and food trucks. It supports 10W fast charging to complete a full charge in 2 hours, and a compatible charger is included.
- Seamless Connectivity & SDK: Stay connected anywhere with dual-band Wi-Fi, 4G LTE cellular networks, Bluetooth, and USB connectivity. Weighing 345 grams for comfortable handheld use, this terminal also provides an available SDK for developers to integrate custom software.
How large was Keenu at the time of the announcement?
Business Recorder reported that Keenu enabled more than $1 billion in annual payments volume through its POS terminals and had merchant presence in more than 150 cities and towns in Pakistan. These are figures reported in July 2025 coverage, not independently audited results or a verified current run rate and footprint.
The same report said Bazaar was founded in 2020 and Keenu launched in 2013. Those dates offer background, but do not by themselves indicate the scale or outcome of the acquisition.
Rank #4
- Chip Card / EMV / NFC Compatible
- 2.4’’ Color LCD with backlight
- 192 MB of Memory (128 MB RAM / 64 MB DDR RAM)
- Includes terminal and power supply
- Disclaimer: All trademarks, service marks and trade names referenced in this material are the property of their respective owners. CardConnect SwyftPAY is an independent sales agent for CardConnect, LLC. CardConnect, LLC is a registered ISO of Wells Fargo Bank, N.A., Walnut Creek, CA. CardConnect SwyftPAY is a contracted reseller of the Dejavoo
How much did Bazaar pay, and what is still unknown?
The purchase price was not disclosed in the reviewed July 2025 announcement coverage. The available public records also do not establish quantified post-acquisition results, such as changes in payment volume, merchant reach, customer costs, or the degree of operational integration. Readers should distinguish the regulator’s approval of the proposed acquisition and the companies’ stated plans from evidence of outcomes after the announcement.
SBP’s November 5, 2025 list is a dated snapshot of Wemsol/Keenu’s listed EMI services. It does not establish whether the operating structure, regulatory status, or integration arrangements changed after that date.
Free tools Windows power users keep installed
One-click scans. No signup required.
Quick Recap
Best Value
- With Square Handheld, you can accept payments, take tableside orders, or scan barcodes anywhere. With a slim design and comfortable grip, the POS is easy to carry in your palm or pocket. Square Handheld is designed to withstand water splashes and dust. Add an optional protective case for accidental drops. A long-lasting battery and offline payments let you keep selling.
- Slim, pocketable, and lightweight so you can accept payments wherever your customers are.
- Take tableside orders, bust lines, or use the built-in barcode scanner, all with one sleek device.
- A battery that can power through your shift and offline payments let you keep selling, even if your internet is down.
- Accept all major credit and debit cards and pay one simple rate with no hidden fees and no long-term contracts required.
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
