Anna Paul announced Paullie, her skincare brand, in August 2023, shortly after her breakup with longtime partner Glen Thompson was reported. Launch coverage listed four planned skincare products and a 10 September 2023 launch date. Paullie’s current official site shows an expanded range and says its products are sold through its own website. The breakup is timing context; reporting does not establish that it caused or was staged for the launch.
What is Paullie Skin?
Paullie is a skincare brand launched by Australian creator Anna Paul. PerthNow reported the announcement on 29 August 2023, after reporting on 12 August that Paul and Thompson had split. Its story said the brand was scheduled to launch on 10 September 2023, with early access for people on the waitlist. Those are launch-era dates, not confirmation of current availability.
Paul is known for TikTok and Instagram content and OnlyFans. PerthNow’s 29 August 2023 report put her audience at 6.9 million TikTok followers and 2.4 million Instagram followers. WHO’s 4 September 2023 coverage reported more than 7.2 million TikTok followers and 2.5 million Instagram followers, and said Paullie’s Instagram account had over 176,000 followers. These are outlet-reported figures from different dates, not current or independently audited counts. PerthNow’s 2023 launch report · WHO’s 4 September 2023 coverage
What products did Anna Paul announce?
WHO’s 4 September 2023 article named four planned launch products:
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- [Radiant Glow & Even Skin Tone] A high-performance formula that promotes a natural glow and even skin tone. The toner, serum, and cream work together to support healthy, luminous skin.
- [Clinically Proven Effects] Provides 24-hour hydration, reduces dark circles by 19.49%, decreases pigmentation area by 9.56%, reduces the number of dark spots by 6.91%, improves deep pigmentation by 5.74%, refines skin texture by 7.48%, enhances skin tone by 1.08%.
- [Revitalizing Care for Dull & Uneven Skin] Specially designed to refresh and energize dull, tired-looking skin while improving overall skin tone for a more healthy and balanced appearance.
- [Pure Vitamin C] Ascorbic Acid that enhances skin clarity, evens out skin tone, and fights free radicals with its powerful antioxidant properties. It also helps to stimulate collagen production, improving skin firmness.
- [Elegant Traditional Korean-Style Packaging] Wrapped in a stylish traditional Korean gift package—perfect for birthdays, anniversaries, Mother's Day, or Valentine's Day.
- The Calm Cleanser
- The Rest Hydrating Serum
- The Daydream Moisturiser
- The Take Time Clay Mask
The current official Original Skincare Set listing instead calls its serum the Reset Hydrating Serum. It lists the Calm Cleanser, Take Time Clay Mask, serum and Daydream Moisturiser, plus a cat-ear headband. The different serum name may reflect a naming or range change; the available sources do not establish the reason. Paullie’s current Original Skincare Set listing
Paullie’s current site also lists a broader range that includes body care, lip products, pimple patches and cleansing accessories. Product names, stock and prices can change, so check the live listing for current details. Paullie’s homepage · Paullie’s product listings
Rank #2
- COMPLETE DAILY ROUTINE: A 3-step regimen featuring cleanser, hydration serum, and moisturizer for a healthy-looking skin routine.
- GENTLE CLEANSING: Squalane Cleanser removes makeup and impurities while hydrating and supporting the skin’s moisture barrier.
- HYDRATION BOOST: Hyaluronic Acid 2% + B5 serum delivers deep hydration with five forms of hyaluronic acid for softer, plumper skin.
- MOISTURIZES & PROTECTS: Natural Moisturizing Factors + HA strengthens the skin’s hydration barrier and provides long-term moisture.
- SUITABLE FOR ALL SKIN TYPES: This set is perfect for dry, oily, combination, or sensitive skin types, supporting hydration and barrier repair.
Where can you buy Paullie?
Paullie’s official FAQ says the brand is currently sold only through its own website. The Original Skincare Set page displayed a price of A$105, reduced from A$115, at the time of the cited listing; that price may change. The set includes four skincare products and the headband. Paullie’s FAQ
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.What does Paullie say about its products?
Paullie’s FAQ describes its products as suitable for all skin types, particularly oily or blemish-prone skin. It also says the products are Australian made and owned, except for the pimple patches. These are statements from the brand, not independent assessments. The FAQ directs customers to individual product pages and packaging for ingredient information; the cited sources do not provide a complete ingredient comparison across the range.
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- Bouncy Skin Essentials: Powered by Peony & Collagen Complex to visibly firm, and help support skin’s natural collagen for firmer-looking skin.
- Complete Face & Eye Care: Includes Bouncy & Firm Serum, Sleeping Mask, and full-size Eye Sleeping Mask for an easy, all-in-one skincare routine.
- Bouncy & Firm Serum: Features Peptide Water and RE.D Flavonoid to help nourish skin and support the moisture barrier for soft, resilient, hydrated skin.
- Bouncy & Firm Sleeping Mask: Works to intensely revitalize and visibly firm while helping to preserve and promote skin’s natural collagen.
- Travel-Ready Set with Pouch: Comes with a reusable pouch perfect for daily skincare, travel, gym bags, or gifting.
In the launch announcement, PerthNow attributed this statement to Paul: “I’ve been personally using and testing these products for over a year now and the difference they have made on my skin has been incredible.” This is her reported personal experience, not independent evidence of efficacy or a promise of results for other users. The available reporting does not establish clinical efficacy statistics or independently verified product-test results.
Quick Recap
Best Value
- Your 3-step hydration routine: Gentle Gel Cleanser, Cream Skin Mist, and Water Bank Blue Hyaluronic Cream Moisturizer for cleansed, nourished, and deeply hydrated skin.
- Gently cleanses and removes impurities without stripping skin, nourishes & preps skin for better absorption of skincare, and boosts skin barrier with deep hydration.
- Suggested Use: Cleanse, mist, and moisturize daily for hydrated, healthy looking skin.
Rank #4
- Discover the best of LANEIGE in this limited-edition set featuring four must-have minis: Cream Skin Toner & Moisturizer, Water Bank Blue Hyaluronic Cream Moisturizer, Water Sleeping Mask, and Lip Sleeping Mask in Berry for the ultimate Korean skincare routine.
- Highlighted Ingredients: Blue Hyaluronic Acid (Blue HA) (Water Bank Cream Moisturizer): Delivers effective, long-lasting hydration. Ceramide and Peptide Complex (Cream Skin Toner & Moisturizer): Intense, nurturing hydration and visibly firming benefits.
- Skin Type: Normal, Dry, Combination, and Oily
- Skincare Concerns: Dryness, Dullness, and Loss of Firmness and Elast
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
