Amazon’s 2025 Black Friday Week and Cyber Monday event ran from November 20 through December 1, 2025. It has ended, so the offers below are a historical record—not current prices or buying recommendations. Amazon said its Thanksgiving fresh grocery and pantry essentials included options under $4, but did not identify a specific item at that price in the announcement. Amazon’s event announcement and published deal roundup described the offers as subject to change.
What Amazon’s Black Friday 2025 event included
Amazon announced that its U.S. Black Friday Week and Cyber Monday offers began November 20, 2025, at 12:01 a.m. Pacific Time and ran through December 1. Black Friday fell on November 28, and Cyber Monday on December 1, according to Amazon’s date explainer. Those dates are historical, not a schedule for a future event.
| # | Preview | Product | Price | |
|---|---|---|---|---|
| 1 |
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Amazon eGift Card - Amazon Logo | $50.00 | Buy on Amazon |
| 2 |
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Amazon eGift Card - Happy Birthday | $50.00 | Buy on Amazon |
| 3 |
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Amazon eGift Card - Birthday Wishes | $50.00 | Buy on Amazon |
| 4 |
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Amazon Physical Gift Card in a Gift Box - Better than Gold - Black | $50.00 | Buy on Amazon |
| 5 |
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Amazon Physical Gift Card in a Mini Envelope - Candlelight Celebration | $50.00 | Buy on Amazon |
Amazon said the event featured millions of deals across more than 35 product categories, including home, electronics, beauty and apparel. Its announcement advertised up to 50% off select electronics from JBL and Canon, 40% off select toys and kitchen essentials, up to 55% off select Shark home products, and up to 50% off select Amazon devices. These were Amazon’s promotional claims for that event, not independently verified savings or offers that remain available.
15 products Amazon featured in its 2025 deal roundup
The following products appeared in Amazon’s 2025 deal roundup. The list identifies what shoppers could look for then; it does not establish present-day prices, stock or discounts. Only three entries below have a specific discount in the cited roundup.
#1 Best Overall
- Amazon.com Gift Cards never expire and carry no fees.
- Multiple gift card designs and denominations to choose from.
- Redeemable towards millions of items store-wide at Amazon.com or certain affiliated websites.
- Available for immediate delivery. Gift cards sent by email can be scheduled up to a year in advance.
- No returns and no refunds on Gift Cards.
| Product | Category and use | Historical deal detail |
|---|---|---|
| Echo Dot Max | Amazon smart speaker | 10% off in Amazon’s 2025 roundup. |
| Fire TV Stick 4K Select | Amazon streaming device | Amazon said it was 50% off. |
| Fire TV 50-inch 4-Series | Amazon television | A featured product; a specific discount was not stated in the roundup. |
| Blink Mini 2K+ | Amazon home security camera | A featured product; a specific discount was not stated in the roundup. |
| Blink Outdoor 2K+ | Amazon outdoor security camera | A featured product; a specific discount was not stated in the roundup. |
| Fire HD 8 Kids Pro tablet | Amazon kids’ tablet | A featured product; a specific discount was not stated in the roundup. |
| Kindle Colorsoft bundle | Amazon e-reader bundle | A featured product; a specific discount was not stated in the roundup. |
| Kindle Scribe Essentials Bundle | Amazon e-reader and accessories bundle | A featured product; a specific discount was not stated in the roundup. |
| Beats Solo 4 headphones | Audio | A featured product; a specific discount was not stated in the roundup. |
| Apple 2025 MacBook Air 13-inch with M4 chip | Laptop | A featured product; a specific discount was not stated in the roundup. |
| LG StanbyME 2 display | Display | A featured product; a specific discount was not stated in the roundup. |
| Shokz OpenDots earbuds | Audio | A featured product; a specific discount was not stated in the roundup. |
| Nuwave countertop air fryer | Kitchen appliance | A featured product; a specific discount was not stated in the roundup. |
| BISSELL Little Green portable cleaner | Portable carpet and upholstery cleaner | Up to 31% off in Amazon’s 2025 roundup. |
| Jenga | Wood-block game | A featured product; a specific discount was not stated in the roundup. |
“Featured product” does not mean that Amazon stated a discount for every item. The historical roundup supports the named products and the three specified discount claims; it does not establish what any of them cost at a particular moment or how their prices compared with other sellers.
What “from $4” meant—and what it did not
Amazon’s announcement said shoppers could find Thanksgiving fresh grocery and pantry essentials under $4. It did not name a particular product in that statement, so the threshold cannot be assigned to a specific grocery item from the announcement alone. The same announcement separately said wrapping essentials started at $3 and family pajamas at $5. Those were 2025 event claims, not current prices.
Rank #2
- Amazon.com Gift Cards never expire and carry no fees.
- Multiple gift card designs and denominations to choose from.
- Redeemable towards millions of items store-wide at Amazon.com or certain affiliated websites.
- Available for immediate delivery. Gift cards sent by email can be scheduled up to a year in advance.
- No returns and no refunds on Gift Cards.
Other dated examples in the announcement included Butterball turkey at $0.69 per pound and an Amazon “Feed 5 for $25” Thanksgiving meal offer. Neither figure should be treated as a current grocery price or ongoing offer.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.How to use the old deal list when planning a purchase
A past advertised discount is not enough to tell whether a purchase is a good value now. For a present-day buying decision, check the live listing and compare the current price with other sellers and with the product’s features. Amazon’s executive Doug Herrington said, “We aim to meet or beat other retailers’ prices every day so customers don’t have to spend time comparing prices.” That is Amazon’s stated pricing approach; it does not establish that every listed item is the cheapest available.
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Rank #3
- Amazon.com Gift Cards never expire and carry no fees.
- Multiple gift card designs and denominations to choose from.
- Redeemable towards millions of items store-wide at Amazon.com or certain affiliated websites.
- Available for immediate delivery. Gift cards sent by email can be scheduled up to a year in advance.
- No returns and no refunds on Gift Cards.
For future Amazon promotions, the company suggested saving products to a list, cart or “save for later,” and described Alexa+ deal tracking and Rufus features such as deal notifications, price alerts, comparisons and recommendations. These are Amazon-described shopping tools, not proof that an alert or recommendation guarantees a lower price.
Quick Recap
Best Value
- Gift Card is redeemable towards millions of items storewide at Amazon.com
- Gift Card has no fees and no expiration date
- Gift Card is affixed inside a mini envelope
- Free One-Day Shipping (where available)
- Scan and redeem any Gift Card with a mobile or tablet device via the Amazon App
Rank #4
- Gift Card is redeemable towards millions of items storewide at Amazon.com
- Gift Card has no fees and no expiration date
- Gift Card is nested inside a specialty gift box
- Free One-Day Shipping (where available)
- Scan and redeem any Gift Card with a mobile or tablet device via the Amazon App
Sources and date context
- Amazon’s 2025 Black Friday event announcement and deal roundup for the event claims, grocery examples, named products and specified discounts.
- Amazon’s Black Friday 2025 date explainer for the event calendar and the company-described shopping tools.
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
