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The reported Walmart+ Black Friday 2025 deal was $49 for one year—50% off the $98 annual price—for new members, through December 2, 2025. That promotion has expired. Walmart currently lists a separate $49 annual or $6.47 monthly rate for qualifying government assistance recipients and college students.
What was the Walmart+ 50% off offer for Black Friday 2025?
A November 10, 2025 report by Tom’s Guide said new Walmart+ members could get one year for $49, rather than the reported $98 annual price, through December 2, 2025. The promotion is over; it is not a current checkout offer. The price, new-member restriction and end date come from that contemporaneous report, not an official Walmart announcement for this specific promotion.
| # | Preview | Product | Price | |
|---|---|---|---|---|
| 1 |
|
Visa Physical Gift Card $200 (plus $6.95 Purchase Fee) | $206.95 | Buy on Amazon |
| 2 |
|
Visa Physical Gift Card $100 (plus $5.95 Purchase Fee) | $105.95 | Buy on Amazon |
| 3 |
|
Amazon eGift Card - Amazon Logo | $50.00 | Buy on Amazon |
| 4 |
|
Visa Virtual eGift Card | $105.95 | Buy on Amazon |
| 5 |
|
Visa Physical Gift Card $50 (plus $4.95 Purchase Fee) | $54.95 | Buy on Amazon |
Walmart also announced a separate $49 annual offer in 2024, but that earlier promotion does not establish the 2025 deal’s terms.
Could Walmart+ members get early access to 2025 Black Friday deals?
Yes. Axios’s report on Walmart’s 2025 sale schedule said paid members received early access to several events. These shopping dates explain the seasonal value of membership, but they do not verify who qualified for, or the terms of, the separate $49 membership promotion.
#1 Best Overall
- Gift Cards are shipped active and ready for use.
- This card is non-reloadable. No cash or ATM access. Funds do not expire. If available funds remain on your card after the valid thru date has passed, please call customer service for a replacement card. A one-time purchase fee applies at the time of checkout. No fees after purchase.
- To access your card information safely, type the complete website address shown on your Gift Card (MyGift.GiftCardMall.com) directly into your browser's address bar. Don't use search engines or shortened versions of the website address, as these may lead you to fake or fraudulent sites. Do not provide any Gift Card details (example: Card Number) to someone you do not know or trust. If you believe you've reached an illegitimate website, contact cardholder service at 1-888-524-1283. Be cautious of phishing sites, there are a variety of scams in which fraudsters try to trick others into paying with gift cards.
- To report your Lost or Stolen Physical Visa Card, call Customer Service 24/7 at 1 (888) 524-1283 to cancel your Gift Card as soon as you can. You will be asked to provide the Gift Card number and other identifying information.
- Use your Visa Gift Card in the U.S. everywhere Visa debit cards are accepted, including online.
- First Black Friday event: Members had access from 7 p.m. ET on November 13; the sale opened to all shoppers November 14 and ran online and in stores through November 16.
- Second Black Friday event: It began for members at 7 p.m. ET on November 24, then opened to all shoppers in stages through November 30.
- Cyber Monday: Members had early access from 7 p.m. ET on November 30, ahead of the December 1 sale.
These dates are from Axios’s 2025 schedule coverage.
What Walmart+ costs now for eligible students and assistance recipients
As of October 8, 2026, Walmart’s membership page lists a discounted rate of $49 per year or $6.47 per month for qualifying government assistance recipients and college students. This is a separate, eligibility-based offer, not a continuation of the expired Black Friday 2025 promotion.
Rank #2
- Gift Cards are shipped active and ready for use.
- This card is non-reloadable. No cash or ATM access. Funds do not expire. If available funds remain on your card after the valid thru date has passed, please call customer service for a replacement card. A one-time purchase fee applies at the time of checkout. No fees after purchase.
- To access your card information safely, type the complete website address shown on your Gift Card (MyGift.GiftCardMall.com) directly into your browser's address bar. Don't use search engines or shortened versions of the website address, as these may lead you to fake or fraudulent sites. Do not provide any Gift Card details (example: Card Number) to someone you do not know or trust. If you believe you've reached an illegitimate website, contact cardholder service at 1-888-524-1283. Be cautious of phishing sites, there are a variety of scams in which fraudsters try to trick others into paying with gift cards.
- To report your Lost or Stolen Physical Visa Card, call Customer Service 24/7 at 1 (888) 524-1283 to cancel your Gift Card as soon as you can. You will be asked to provide the Gift Card number and other identifying information.
- Use your Visa Gift Card in the U.S. everywhere Visa debit cards are accepted, including online.
Who may qualify
Walmart’s terms describe Assist for people eligible for specified government assistance programs. Student is for qualifying undergraduate or advanced-degree students enrolled at a Title IV-accredited U.S. college or university who reside in the United States. Verification may be required. Verified status lasts one year; if a member does not pass annual re-verification, the plan renews at then-current membership prices plus applicable taxes unless canceled first.
Walmart says discounted programs, their availability, eligibility requirements and discount amounts may change without notice. Check the enrollment page and terms for current eligibility and pricing before signing up.
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Rank #3
- Amazon.com Gift Cards never expire and carry no fees.
- Multiple gift card designs and denominations to choose from.
- Redeemable towards millions of items store-wide at Amazon.com or certain affiliated websites.
- Available for immediate delivery. Gift cards sent by email can be scheduled up to a year in advance.
- No returns and no refunds on Gift Cards.
What current Walmart+ benefits include
Walmart’s current membership page lists benefits subject to eligibility, terms and exclusions. These are current details and should not be read as a definitive list of what the 2025 promotion included.
- Delivery: Free delivery on eligible orders with a $35 minimum.
- Shipping: Free next-day and two-day shipping, subject to Marketplace and other exclusions.
- Streaming: A choice of one ad-supported Peacock Premium or Paramount+ Essential service every 90 days, with registration and terms.
- Fuel: The page advertises 10 cents per gallon at participating Walmart, CITGO, Exxon, Mobil and Murphy stations. Savings vary, and terms apply in some locations.
How to decide whether the current membership is worth it
Base the decision on benefits you expect to use, rather than assuming the membership will save a set amount. Consider how often you place eligible delivery orders that meet the $35 minimum, whether shipping exclusions affect your purchases, and whether a participating fuel station or the streaming choice is useful to you. Early-access sale dates can also matter if you shop during those events, but they do not guarantee a lower price on any particular item.
Rank #4
- Visa Virtual eGift Cards are designed for online use only. Gift Cards are subject to Terms and Conditions: a.co/5bw3qXJ
- When you access your Visa Virtual eGift Card for the first time, you’ll need to register your name, address, phone number, and email address via activationspot.com. These details should also be used as your billing address for online purchases, as many merchants require address verification for purchase authorization.
- This Visa Virtual eGift Card is non-reloadable. No cash or ATM access. Visa Virtual eGift Cards are emailed active.
- Funds do not expire but your Visa Virtual eGift Card has a ‘valid thru’ date (9 years from date of purchase). If funds remain after this date has passed, please call the Toll Free number found on your Visa Virtual eGift Card for a replacement card. A one-time purchase fee applies at the time of checkout.
- This item is not eligible for refund, resale, or return. Available for sale within the United States only. Not available to residents of Puerto Rico, Hawaii, New Mexico, South Dakota, West Virginia and the US Virgin Islands.
Compare those likely uses with the rate you qualify for and verify current terms before enrollment. The $49 annual rate is not available to everyone on the basis of the expired 2025 promotion; Walmart currently lists it for qualifying students and government assistance recipients.
Quick Recap
Best Value
- Gift Cards are shipped active and ready for use.
- This card is non-reloadable. No cash or ATM access. Funds do not expire. If available funds remain on your card after the valid thru date has passed, please call customer service for a replacement card. A one-time purchase fee applies at the time of checkout. No fees after purchase.
- To access your card information safely, type the complete website address shown on your Gift Card (MyGift.GiftCardMall.com) directly into your browser's address bar. Don't use search engines or shortened versions of the website address, as these may lead you to fake or fraudulent sites. Do not provide any Gift Card details (example: Card Number) to someone you do not know or trust. If you believe you've reached an illegitimate website, contact cardholder service at 1-888-524-1283. Be cautious of phishing sites, there are a variety of scams in which fraudsters try to trick others into paying with gift cards.
- To report your Lost or Stolen Physical Visa Card, call Customer Service 24/7 at 1 (888) 524-1283 to cancel your Gift Card as soon as you can. You will be asked to provide the Gift Card number and other identifying information.
- Use your Visa Gift Card in the U.S. everywhere Visa debit cards are accepted, including online.
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
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