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Best Trending Halloween Costumes of 2024: Ideas to Buy or DIY

From Shrunken Head Bob and Raygun to Sabrina Carpenter and a Chipotle burrito, these were the U.S. costume searches gaining interest in 2024. Learn what the ranking means and how to approach a buy-or-DIY version.
From TheFinanceBase Team4 min to read
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The biggest Halloween costume trends of 2024 ranged from Beetlejuice Beetlejuice characters and video-game favorites to Olympic breakdancer Raygun, Sabrina Carpenter, and a Chipotle burrito. Google Frightgeist ranked costumes by the growth in U.S. search interest—not by total searches, sales, or what people ultimately wore—so this is a historical snapshot of what caught attention that year, not a current shopping or availability list.

How Google defined the 2024 costume trends

Google Frightgeist compared U.S. Google search interest in September 2023 with September 2024 and ranked costumes by the biggest year-over-year increases. Smithsonian Magazine reported the resulting top 25. A high position therefore signals rising interest, not necessarily that a costume was more popular overall than every unlisted option or that it sold well. Smithsonian’s report of Google Frightgeist’s 2024 ranking is the source for the list below.

Google’s separate Canada-focused commentary described a mix of familiar Halloween figures, nostalgia, viral trends, pop culture, and DIY. That context applies to Google’s Canadian observations, not as a substitute for the U.S. ranking. Google Canada’s October 10, 2024 Halloween post includes Google Trends expert Hibaq Ali’s observations.

The 25 trending Halloween costume searches in the U.S. in 2024

  1. Shrunken Head Bob (Beetlejuice Beetlejuice)
  2. Raygun, the Australian breakdancer
  3. CatNap (Poppy Playtime)
  4. Delores (Beetlejuice Beetlejuice)
  5. Pomni (The Amazing Digital Circus)
  6. Envy (Inside Out 2)
  7. Red (Descendants: The Rise of Red)
  8. Dr. Doom
  9. Sabrina Carpenter
  10. Lady Deadpool
  11. Chipotle burrito
  12. Anger (Inside Out 2)
  13. Disgust (Inside Out 2)
  14. Wolverine
  15. Anxiety (Inside Out 2)
  16. Delia Deetz (Beetlejuice)
  17. Gambit
  18. Dune
  19. Minion
  20. Shadow the Hedgehog
  21. Joy (Inside Out 2)
  22. Peely (Fortnite)
  23. Lydia Deetz (Beetlejuice)
  24. Soulja Boy
  25. Godzilla

Several franchises appear more than once, including Inside Out, Beetlejuice, and Deadpool. The list also ranges beyond fictional characters: it includes a musician, an athlete, and food. That variety makes the ranking a useful source of ideas, but not a one-size-fits-all recommendation for every group or location.

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#1 Best Overall
inkArts Shark Blanket Hoodie - Adult Shark Sleeping Bag & Cozy Flannel Hoodie
  • Design: The wearable shark blanket features a unique design that resembles a shark, complete with a fin, tail, and shark-like appearance. It is designed to wrap around the body, allowing the wearer to slip their legs into the shark's mouth, giving the illusion of being swallowed by a shark.
  • Material: The shark blanket is made from soft and cozy materials, typically a combination of polyester and fleece. This ensures that the wearer stays warm and comfortable while using the blanket.
  • Versatility: The wearable shark blanket is versatile and can be used in various settings. It can be worn while lounging at home, watching TV, or even as a fun costume for parties or Halloween. It is suitable for both kids and adults.
  • Size and Fit: The shark blanket comes in different sizes to accommodate various body types. It is designed to fit snugly around the wearer's body, providing a cozy and secure feeling. The blanket typically covers the legs and lower body, leaving the upper body free.
  • Fun and Imaginative: One of the main attractions of the wearable shark blanket is its ability to spark imagination and creativity. It allows the wearer to pretend to be a shark, adding an element of playfulness and fun to everyday activities. It can also be a great gift option for shark enthusiasts or those who enjoy unique and quirky items.

What to buy for a recognizable Raygun costume

Raygun’s Olympic look was a green tracksuit, and TIME described the outfit in its October 2024 coverage. Frightgeist placed Raygun second in its U.S. trending costume searches. A practical interpretation is to look for green-and-yellow athletic apparel and build the outfit around its most recognizable visual elements; the evidence does not establish a specific licensed Raygun costume or current retailer listing. TIME’s October 2024 report on Raygun describes the Olympic look.

For other characters on the list, think in terms of components—clothing, character accessories, and DIY materials—rather than assuming there is a ready-made licensed costume for sale. Check a retailer’s current product page for size, price, stock, and delivery estimates before ordering; none of those details follow from a 2024 trend ranking.

Rank #2
CONGRU 4 Pcs Halloween Costume for Adults,Yellow Hat/Goggle/Glove/Suspender
  • Funny Halloween Costume Set: Come with 1 yellow beanie/1 suspenders/1 goggles and 1 pair of black gloves. With this eye-catching cosplay set, you can be the focus of the crowd and have good time on any Halloween parties
  • Easy Dress Up set:These yellow beanie costume accessory for adult are great costume for men and women. Comes with blue suspenders, you just need to put on a T shirt and jeans to easily create a funny Halloween dress up
  • One Size Fits Most: The yellow beanie features nice stretchy and goggles features adjustable strap,both are suitable for adults or kids
  • Premium Material: The yellow beanie and black gloves are stretchy and comfortable. Plastic steampunk goggles with foam pads and adjustable strap will fit your head well and prevent sliding.The suspenders are well made with 3 metal clips,adjustable for adult and kids
  • Occasions: These adult Halloween cosplay accessories are suitable for Halloween, cosplay games, family themed party, role play games, stage performance, birthday party, daily use, Christmas gift etc. It is also a great gift for friends and family

Choosing between a ready-made look and DIY

Compare the complete outfit rather than only its headline item. A ready-made costume may reduce assembly time, while separate apparel and accessories can give more flexibility; which costs less depends on current prices and what you already own. Check these practical points before committing:

  • Total cost: Add clothing, accessories, materials, shipping, and any required alterations.
  • Fit and size range: Confirm measurements and the retailer’s return terms rather than relying on a costume label alone.
  • Recognizability: Identify the key colors, silhouette, or accessory that makes the character or reference clear.
  • Time: Include shopping, delivery, and assembly time, especially for a DIY version.
  • Local relevance: National search trends may not match the interests of your city or group.
  • Group plans: Decide whether one look needs to work on its own or coordinate with a themed group costume.

A 2024 Goodwill Industries International survey provides context for why some people might favor making a costume. It found that 57% of respondents said inflation made them more likely to create DIY Halloween costumes, and 57% said they were more likely to buy DIY costume or décor materials from thrift stores to reduce costs. Among respondents who preferred DIY, 66% preferred shopping in-store for materials and 17% preferred shopping online. These figures are survey responses, not proof that DIY was cheaper or that those preferences describe shoppers today. The online poll was conducted by Big Village from August 19–23, 2024, with 2,018 self-selected adults; responses were weighted by age, gender, geographic region, race, and education. Goodwill’s 2024 Halloween survey release reports the results and methodology.

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Rank #3
Mr.Pang LED Light Up Mask with Gesture Sensing, Kids Toys Gifts for Boys
  • Cool LED Mask with 50 Patterns - Choose from 25 graphics and 25 dynamic animations! Our led mask built-in 234 high‑brightness 3535 RGB LED beads, its vibrant colors and bright lights will make you the star of any event
  • Motion-Sensored LED Mask - Our led mask has both gesture sensing and button activated modes. In gesture-sensing mode, you can simply wave your hand to change the light patterns, adding an interactive and dynamic element to your Halloween costume
  • Rechargeable with Long Battery Life - No more hassle of changing batteries! Our led face mask is rechargeable and offers an impressive 8-10 hours of continuous use on a single charge. It charges quickly and efficiently. We suggest charge for 3-4 hours before first use
  • Premium Quality & Safe - Made from high-quality, odorless, and non-toxic materials. Our led mask is CPSIA compliant and certified for safe daily wear, with no visible leds to the user’s eyesinside the mask
  • Comfortable to Wear All-day - Lightweight and breathable, our light up mask features styrofoam around the eye piece for comfort and airflow. Adjustable elastic bands ensure a perfect fit for both adults and kids
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.Support on Ko-Fi

How the 2024 ideas reflected different costume preferences

In the same Goodwill survey, 29% preferred pop-culture characters from TV, movies, games, or books; 23% preferred classic Halloween costumes such as witches, ghosts, zombies, or werewolves; 23% preferred unique, one-of-a-kind costumes; and 11% planned to dress a pet. These are reported preferences from the survey, not shares of costume sales. The numbers help explain why a trend list can coexist with enduring classics and personal or homemade choices.

For a trend-led costume, consider whether the reference is recognizable to the people you will see and whether it suits your setting. A national U.S. list is a starting point, not a guarantee that every idea will resonate locally; Google’s trend materials note geographic variation.

Best Value
CONGRU Pumpkin Costume for Women Adult,Pumpkin Poncho Halloween Costume Set
  • Pumpkin Design:This pumpkin costumes for women was made of quality polyester fabric,easy to put on and comfortable to wear.Features pumpkin style with green collar,the cute face was printed on the pumpkin poncho
  • Package:Our pumpkin costume set comes with1 pumpkin poncho,1 pumpkin knit beret,1 candy bag.This pumpkin costume for adults is elastic,one size fit all.The hat is also fit most adults head.Easily finish your Halloween costume with this pumpkin poncho
  • Pumpkin Knit Beret:The knit beret has a brimless design with a small ball at the top,adds more cute touch to you Halloween outfit.Made of premium acrylic fiber knit material, lightweight,soft and stretchy,keeps you warm and cozy in the Halloween season
  • Large Candy Bag:Size is 11.8” in height,9.8” in width,handle is 9.8 in,large size for you to hold candy and goody. Made of quality non-woven fabric material,durable,lightweight and not easy to fade and break
  • Occasions:This pumpkin Halloween costume for women is ideal for Halloween party dress up,Halloween celebrations,cosplay party,masquerade,pumpkin costume theme party, stage performance, role-play games and more
Rank #4
Teemotutu Orange Jumpsuit Halloween Costume with Inflatable Belly, Yellow Mustache Eyebrows & Face Paint, Funny Cosplay Party Outfit (XL)
  • Bold Orange Jumpsuit Base: Kickstart your transformation with this bold orange jumpsuit. Made from soft, stretchy spandex, it serves as the base for halloween costumes, themed party costume events, or channeling that beloved fuzzy orange character with the iconic yellow brows
  • Yellow Mustache and Eyebrows Included: Instantly recognizable and hilariously fun! This set includes the essential yellow mustache and eyebrows needed to mimic the grumpy-yet-lovable face of the famous tree guardian. A must-have detail for nailing that standout cosplay costume look
  • Complete Face Paint for Full Transformation: Go all-in with the included face paint! Achieve a full, vibrant orange complexion that matches the jumpsuit. Whether for spooky halloween costumes bashes or creative photo ops, this paint blends flawlessly for an immersive, head-to-toe transformation
  • Adjustable Inflatable Belly Accessory: Add that signature barrel shape with our adjustable inflatable belly. Worn under the orange jumpsuit, it creates the instantly recognizable round tummy that makes this party costume so endearing and true to the classic animated character
  • Complete All-in-One Costume Kit: Designed for everyone ready to have a laugh! This complete kit takes the guesswork out of cosplay costume prep and party costume planning. Suitable for Halloween, conventions, or any event where you want to show up as the most memorable and orange guest in the room

Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

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