Matthew McConaughey’s business interests span spirits, sports, technology, publishing and philanthropy—but “The McConaughey Co.” is a useful shorthand, not a single publicly documented corporation. His roles range from co-founding a nonprofit and tequila brand to serving as a creative partner and a listed sports-club owner. Public sources do not disclose his ownership percentages, investment amounts or returns.
What businesses does Matthew McConaughey own or help build?
The clearest way to understand McConaughey’s ventures is to separate ownership and founding roles from creative partnerships, investments reported by a publication, and products he has authored. A role in a brand’s marketing—or praise for a company—does not by itself establish an ownership stake.
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Greenlights | $9.48 | Buy on Amazon |
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Poems & Prayers | $11.61 | Buy on Amazon |
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Just Because | $9.05 | Buy on Amazon |
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Greenlights: Your Journal, Your Journey | $11.27 | Buy on Amazon |
| Venture | Sector | Publicly documented role | What is disclosed |
|---|---|---|---|
| just keep livin Foundation | Philanthropy | Co-founder with Camila McConaughey | The foundation reports its program reach; no independent impact verification is established here. |
| Austin FC | Sports | Owner and “Minister of Culture,” per the club | The club page does not state his ownership share or financial terms. |
| Wild Turkey and Longbranch | Spirits | Wild Turkey creative director and chief storyteller; Longbranch co-creator | The announcements describe brand and product roles, not ownership of Wild Turkey or a separate distillery. |
| Pantalones Organic Tequila | Spirits | Co-founder with Camila McConaughey | The brand announced an Austin FC partnership in February 2025. |
| MoonPay and 1Password | Technology | Named as investments in a 2022 Fast Company interview | The interview gives no amounts, dates, current stakes or returns. |
| Greenlights | Publishing | Author | McConaughey’s official page lists the memoir for purchase. |
What is Matthew McConaughey’s tequila brand?
Pantalones Organic Tequila
Matthew and Camila McConaughey co-founded Pantalones Organic Tequila. In an announcement dated February 21, 2025, the brand said it had become Austin FC’s official tequila partner and described planned game-day activation. That sponsorship is a relationship between the tequila brand and the club; it does not, on its own, reveal the terms of McConaughey’s Austin FC ownership. Read the brand announcement.
The announcement also said Pantalones Añejo received Double Gold at the San Francisco World Spirits Competition. That is the brand’s report of an award, rather than a measure of McConaughey’s financial stake or of the company’s business performance.
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What is Matthew McConaughey’s role with Austin FC?
Austin FC lists McConaughey as an owner and uses the title “Minister of Culture” for his club role. The roster does not disclose his percentage ownership, acquisition terms, investment amount or financial return. See Austin FC’s ownership page.
The club’s tequila partnership with Pantalones, announced in February 2025, is a separate commercial relationship. It should not be treated as evidence of additional equity or as proof that McConaughey owns the tequila brand outright: the brand identifies both Matthew and Camila McConaughey as co-founders.
Rank #2
How is McConaughey involved with Wild Turkey and Longbranch bourbon?
Wild Turkey: a creative role
In August 2016, Wild Turkey announced a multi-year partnership naming McConaughey its creative director and chief storyteller. The company described both on-camera and behind-the-camera work. This is a brand partnership and creative position; the announcement does not identify him as an owner of Wild Turkey. Read the 2016 partnership announcement.
Longbranch: a product collaboration
Longbranch is a Wild Turkey bourbon created in collaboration with master distiller Eddie Russell and McConaughey. The product launched in 2018. It is best understood as a co-created product within the Wild Turkey brand, not as evidence of a separately owned distillery or company. Read the Longbranch announcement.
Rank #3
What technology companies has McConaughey invested in?
A May 20, 2022 Fast Company interview specifically named MoonPay and 1Password as investments. It did not report the amounts invested, when the investments were made, McConaughey’s current stakes or any returns. The interview is a snapshot of named interests, not a complete or current portfolio. Read the Fast Company interview.
The same interview records positive comments about Homebase, Workrise, Salesforce, Austin FC and the Moody Center, describing them in terms of their perceived benefits or restorative value. Those comments are not sufficient evidence that he invested in every organization mentioned. Without disclosed financial terms, it is not possible to assess the scale or performance of his reported investments.
Rank #4
What does the just keep livin Foundation do?
Matthew and Camila McConaughey founded the just keep livin Foundation to help high-school students lead active lives and make healthy choices. The organization describes after-school fitness and wellness programs in Title 1 high schools, with activities and themes including exercise, teamwork, gratitude, nutrition and community service.
As of its current site accessed October 8, 2026, the foundation reports more than 3,500 students served through 52 programs across 23 cities in 10 states. These are the foundation’s reported reach figures; they are not an independently verified assessment of outcomes. The foundation provides an official website and support path.
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Is Greenlights one of McConaughey’s business ventures?
Greenlights is McConaughey’s memoir and a direct publishing venture: his official profile lists it as a purchase item, alongside the Greenlights Journal. The official page establishes that these items are offered for purchase, but it does not establish a particular retailer’s current edition, stock or affiliate arrangement. Visit McConaughey’s official links to see the listed purchase options.
What is publicly known—and what is not?
Public descriptions establish a range of roles, but they do not supply the financial detail needed to calculate what these ventures are worth to McConaughey. The cited sources do not establish revenue, valuations, investment amounts, ownership percentages for Austin FC or private-company stakes, or returns. Nor do they establish that the examples above represent his complete current portfolio. Treat the roles as documented descriptions, not as a basis for estimating his business income or net worth.
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