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Shohei Ohtani had MLB’s most popular player jersey in the league’s 2026 end-of-regular-season ranking, followed by Aaron Judge and Pete Crow-Armstrong. The ranking is league-specific: it counts Nike jersey sales through Fanatics-network sites, including MLBShop.com, from Opening Day of the 2026 Championship Season—not every sports jersey sold worldwide.
MLB’s eight best-selling player jerseys in 2026
MLB and MLB Players, Inc. released the ranking on September 25, 2026. It orders players by Nike jersey sales across the Fanatics network of sites, including MLBShop.com, since Opening Day of the 2026 Championship Season. The release does not provide unit totals or revenue figures.
- Shohei Ohtani — Los Angeles Dodgers
- Aaron Judge — New York Yankees
- Pete Crow-Armstrong — Chicago Cubs
- Ronald Acuña Jr. — Atlanta Braves
- Fernando Tatis Jr. — San Diego Padres
- Freddie Freeman — Los Angeles Dodgers
- Bryce Harper — Philadelphia Phillies
- Mookie Betts — Los Angeles Dodgers
MLB says Ohtani is the first player to finish four consecutive seasons with its most popular player jersey since tracking began in 2010. The league also says his Nike jersey has outsold every other MLB jersey in the United States, Japan, and worldwide since 2023. Those are claims about MLB’s ranking and its stated scope; the release does not publish independent unit-sales data. MLB’s 2026 ranking and announcement.
Why there is no single all-sports jersey leaderboard here
“Best-selling sports jersey” can mean different things depending on the league, retailer, sales period, and merchandise counted. The available rankings use separate windows and channels, so their leaders cannot be combined into one comparable cross-sport top eight.
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| Ranking | Leader(s) identified | Sales window and scope |
|---|---|---|
| MLB, 2026 end of regular season | Shohei Ohtani | Since Opening Day of the 2026 Championship Season; Nike jerseys across Fanatics-network sites, including MLBShop.com. Announced September 25, 2026. MLB |
| MLS, 2025 midseason | Lionel Messi; Luis Suárez second; Miguel Almirón third | MLSstore.com sales, operated by Fanatics, from January 1 through May 1, 2025. This is an older, shorter period than the MLB ranking. MLS |
| NBA, 2025–26 regular season | Stephen Curry | NBAStore.com, Fanatics.com, and Fanatics partner sites, according to the NBA search-result announcement; the full ordered list was not verified. NBA announcement |
| Fanatics cross-league snapshot | NFL: Jayden Daniels; NBA: Stephen Curry; MLB: Shohei Ohtani; NHL: Alexander Ovechkin | Fanatics describes the period as September 1–November 3, 2024. This is a historical retailer-specific snapshot, not a current league-wide ranking. Fanatics rankings |
| NFLPA, 2025 year-end | Josh Allen | The NFLPA search result identifies him as No. 1 in a list of officially licensed NFL player merchandise sold at retail. Detailed methodology and the full list were not verified. NFLPA result |
What jersey rankings tell you—and what they do not
A rank establishes relative order within the publisher’s stated list and period. The cited releases do not give comparable unit counts or revenue totals, so a first-place finish does not reveal how many jerseys sold or the sales gap between players.
- League and period matter: MLB’s 2026 end-of-season list and MLS’s January–May 2025 midseason list cover different sports and different periods.
- Sales channels matter: MLB’s ranking covers Nike jerseys on Fanatics-network sites; the MLS list uses MLSstore.com; the NBA announcement cites NBAStore.com and Fanatics channels.
- Product scope matters: The NFLPA result refers to officially licensed player merchandise sold at retail, not necessarily jerseys alone.
- Geography and measurement matter: A ranking should not be described as global or universal unless its methodology establishes that scope. MLB makes a specific worldwide claim about Ohtani’s jersey since 2023, but does not publish unit totals.
How to use the ranking when choosing a jersey
A high sales rank can indicate broad popularity, but it does not determine which jersey is right for you or guarantee that a particular version is available. Start with the player and team, then check the current licensed product, seller, and item details. MLB’s release links readers to MLBShop.com; it does not establish that a matching listing is available through other marketplaces.
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