Toyota’s published starting MSRP for the 2024 Tacoma was $31,500 for the SR. A separate launch-price table from MotorTrend lists specific configurations from $32,995 for an SR XtraCab 4×2 to $65,395 for a TRD Pro DoubleCab 4×4. Those figures use different pricing bases: the first is Toyota’s grade-level starting MSRP, while the second reflects listed configurations. Both are historical launch prices, not current dealer quotes.
How to read 2024 Tacoma prices
A Tacoma’s price depends on more than its grade. Cab and bed, two- or four-wheel drive, transmission, and gas or hybrid powertrain all affect the configuration price. Toyota’s $31,500 starting MSRP should not be treated as the price of every SR, nor should it be combined with MotorTrend’s configuration figures as if the numbers formed one consistent trim-price list.
The table below reproduces MotorTrend’s published launch configurations from April 23, 2024. Toyota’s $31,500 SR starting MSRP is shown separately. The listed figures are historical launch prices; installed options, dealer destination, taxes, and market conditions affect what a buyer may pay.
| Grade | Published 2024 launch price or configuration | What the grade emphasizes |
|---|---|---|
| SR | $32,995 XtraCab 4×2; $35,195 DoubleCab 4×2; $36,195 XtraCab 4×4; $38,395 DoubleCab 4×4. Toyota separately reported a $31,500 starting MSRP. | Entry-level utility. |
| SR5 | $37,695 XtraCab 4×2; $38,695 DoubleCab 4×2; $40,895 XtraCab 4×4; $41,895 DoubleCab 4×4. A six-foot bed adds $500 where offered. | Broader utility and equipment choices. |
| TRD PreRunner | $39,595 XtraCab 4×2. | Off-road styling and equipment in a two-wheel-drive configuration. |
| TRD Sport | $40,895 DoubleCab 4×2; $44,095 DoubleCab 4×4. A six-foot bed adds $500 where listed; the manual transmission reduces the listed price by $800. The hybrid option adds $3,700 in the launch table. | Road-oriented styling and tuning. |
| TRD Off-Road | $44,395 DoubleCab 4×4. A six-foot bed adds $500; the manual reduces the listed price by $1,100; the hybrid option adds $3,700. | Trail-focused suspension and equipment. |
| Limited | $53,595 DoubleCab 4×4. The hybrid option adds $3,700 in the launch table. | Comfort and technology. |
| Trailhunter | $64,395 DoubleCab 4×4; a six-foot bed adds $500. | Factory overlanding equipment; hybrid powertrain is standard. |
| TRD Pro | $65,395 DoubleCab 4×4. | Off-road performance; hybrid powertrain is standard. |
Configuration figures and applicable adjustments are from MotorTrend’s April 23, 2024 launch-price table; Toyota’s starting MSRP and grade information are in its 2024 Tacoma model information. These are not current used-car values or dealer quotes.
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What each of the eight Tacoma grades adds
SR and SR5: utility first
The SR is the entry grade. SR5 steps up standard equipment and is offered in both XtraCab and DoubleCab configurations. Compare the exact bed and drivetrain rather than assuming every SR5 costs the same: the six-foot bed and four-wheel-drive configurations change the listed price.
TRD PreRunner: off-road look without 4WD
The TRD PreRunner is an XtraCab, two-wheel-drive grade. It pairs a lifted front suspension and all-terrain tires with an electronically locking rear differential. It suits buyers who want that equipment and appearance without a four-wheel-drive configuration.
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TRD Sport: road-oriented TRD equipment
The TRD Sport emphasizes on-road styling and sport-tuned suspension. Toyota lists 18-inch TRD wheels, a hood scoop, color-keyed trim, and aluminum pedals among its features. The launch table shows both 4×2 and 4×4 DoubleCab configurations; the manual and hybrid choices affect price where offered.
TRD Off-Road: trail-oriented equipment
The TRD Off-Road uses Bilstein remote-reservoir monotube shocks, and a front stabilizer disconnect is available. Toyota also describes Multi-Terrain Select and Crawl Control on appropriate grades and configurations. It is the more trail-focused choice than the Sport, but check the exact equipment and powertrain on a particular truck.
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Limited: comfort and technology
Limited adds a comfort- and technology-focused equipment mix, including a head-up display, 14-inch multimedia display, JBL audio, power-retractable sidesteps, digital rearview mirror, and moonroof. Toyota identifies full-time four-wheel drive on the i-FORCE MAX Limited.
Trailhunter: factory overlanding setup
Trailhunter comes with the hybrid powertrain and equipment aimed at overlanding, including Old Man Emu suspension, a high-mount air intake, ARB hardware, rock rails, 33-inch tires, and an integrated high-output air compressor. A six-foot bed adds $500 in the listed launch configuration.
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TRD Pro: high-speed off-road performance
The TRD Pro also includes the hybrid powertrain, along with FOX QS3 shocks, 33-inch tires, and IsoDynamic Performance front seats. It is the highest-priced configuration in MotorTrend’s listed launch table.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.Gas i-FORCE or i-FORCE MAX hybrid?
Toyota lists the standard 2.4-liter turbo i-FORCE at up to 278 horsepower and 317 lb.-ft. of torque in higher-output applications; the SR uses a lower-output version. The i-FORCE MAX combines the turbo engine with an electric motor and produces up to 326 horsepower and 465 lb.-ft. of torque. Toyota says hybrid grades include a 2,400-watt AC power supply.
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In the 2024 lineup, i-FORCE MAX is optional on TRD Sport, TRD Off-Road, and Limited, and standard on Trailhunter and TRD Pro. The launch table lists a $3,700 hybrid premium for the applicable Sport, Off-Road, and Limited configurations. Confirm the powertrain on the specific vehicle because a grade name alone does not identify whether it is gas or hybrid.
Quick Recap
How to compare two Tacoma quotes
- Match cab and bed. Confirm XtraCab or DoubleCab and the bed length; a six-foot bed carries a listed $500 addition in some configurations.
- Match drivetrain and transmission. Check 4×2 or 4×4, then whether the truck has an automatic or manual transmission. Listed manual reductions apply only to the specified grades and configurations.
- Check the powertrain. Determine whether it is gas i-FORCE or i-FORCE MAX; the hybrid is optional on three grades and standard on Trailhunter and TRD Pro.
- Compare the equipment you value. Decide whether you are paying for road-focused features, trail capability, comfort technology, overlanding hardware, or performance-oriented off-road equipment.
- Separate MSRP from the transaction total. Ask for the vehicle’s window sticker and an itemized quote. The historical launch figures do not establish a dealer’s current price, installed options, taxes, or other charges.
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
