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What changed in April 2024?
MobileSyrup reported that Fido, Rogers’ flanker brand, replaced the previously reported $34/50GB offer with a 20GB plan priced at $39 per month. The same lineup added 2GB, 50GB and 60GB options. The former $34 price was tied to automatic payments, so it should not be treated as an unconditional regular rate.
| Plan | Monthly price | Automatic-payment price | Eligibility reported in April 2024 |
|---|---|---|---|
| Earlier offer | 50GB for $34 | $34 | Bring your own phone |
| New 2GB | $37.50 | Not stated | Bring your own phone |
| New 20GB | $39 | Not stated | Bring your own phone |
| New 50GB | $49 | $44 | BYOD; also available with a Fido-financed phone |
| New 60GB | $55 | $50 | BYOD; also available with a Fido-financed phone |
Source: MobileSyrup, April 11, 2024. Prices are monthly plan prices before taxes; the discounted figures depend on automatic payments.
The headline’s “swap” does not prove forced downgrades
The report established that Fido’s in-market lineup changed. It did not establish that every customer on the old 50GB plan was automatically moved to 20GB. Existing subscribers may have retained grandfathered terms, but the available report does not document universal grandfathering, forced migration, cancellation fees or every regional exception. Check My Account or your service agreement before changing anything.
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Network and included features
The April 2024 plans were reported as 4G plans with an advertised maximum speed of 150Mbps. They included:
- Unlimited Canada-wide calling
- Unlimited texting
- International text messages sent from Canada
- Voicemail
- Call display
Do not describe these historical plans as 5G plans. Fido’s current support documentation says most newer plans include 5G, while basic plans and Wireless Home Phone plans do not; that present-day policy does not change what the April 2024 lineup offered. See Fido’s current 5G guidance.
How much value did customers lose?
Cost per gigabyte is only a rough comparison because coverage, speed, hotspot rules, roaming and promotional conditions also matter. It nevertheless shows why the old offer was difficult to replace.
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| Plan | Calculation | Approximate cost per GB |
|---|---|---|
| Former 50GB | $34 ÷ 50GB | $0.68 |
| New 20GB | $39 ÷ 20GB | $1.95 |
| New 50GB | $49 ÷ 50GB | $0.98 |
| New 50GB with autopay | $44 ÷ 50GB | $0.88 |
| New 60GB | $55 ÷ 60GB | $0.92 |
| New 60GB with autopay | $50 ÷ 60GB | $0.83 |
The key deterioration was not merely a different selection of tiers: a customer seeking the old $34/50GB value faced $39 for 20GB, while restoring 50GB cost $49 or $44 with the reported automatic-payment discount.
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2GB
This is aimed at very light users who spend most of their time on Wi-Fi. It is a poor match for regular video streaming, hotspot use, heavy navigation or extensive social-media use.
20GB
The 20GB plan can suit moderate users who value Fido’s coverage or an existing account relationship. It is poor value for anyone who previously had 50GB for $34 or who compares plans mainly by data per dollar.
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50GB
The 50GB option restores a larger data bucket and has a lower reported price with automatic payments. It remains materially more expensive than the former $34/50GB deal and carries the historical 4G/150Mbps ceiling.
60GB
Among the three principal tiers, 60GB offered the best raw data-per-dollar calculation, especially at the reported $50 automatic-payment price. The regular price was $6 higher than 50GB for only 10GB more, and a competing plan may offer 5G or different roaming benefits.
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MobileSyrup’s contemporaneous comparison said Public Mobile and Chatr still had $34/50GB offers at that time. It also said Fido’s $55 60GB plan, or $50 with automatic payments, undercut similar 60GB plans from Koodo and Virgin Plus, while those comparable Koodo and Virgin plans offered 5G.
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- TRAVEL ACROSS NORTH AMERICA: Unlimited talk and text in Mexico and Canada plus international roaming credit.
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Those were April 2024 market comparisons, not verified August 2026 prices. Today, check each carrier’s current price, network technology, coverage, autopay requirement, hotspot terms and activation restrictions. Public Mobile and Chatr may appeal to data-focused shoppers; Koodo and Virgin Plus remain relevant flanker alternatives; Freedom Mobile can make sense where its coverage and roaming terms fit; Rogers proper may offer broader roaming or device promotions at a higher price.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.BYOD, financing and switching risks
The reported 2GB, 20GB, 50GB and 60GB prices were for bring-your-own-phone customers. Fido’s current BYOD page explains the current route for customers with an unlocked, compatible device, but it does not preserve the historical April 2024 prices.
The 50GB and 60GB plans were also reported as available with a Fido phone purchase. Current Fido Payment Program guidance says upgrading can require an eligible in-market plan and that an outstanding device balance may become payable when circumstances change. Fido’s current FAQ says moving between plan categories can trigger payment of that balance, while some changes within the same category may be permitted. These are current policies, not proof that April 2024 contracts had identical terms. Review your agreement before switching:
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- Confirm whether your displayed price includes automatic payments.
- Ask whether the offer is limited to new activations or a particular province or postal code.
- Check whether changing plans affects device financing or an outstanding balance.
- Verify 5G eligibility, hotspot use, roaming and data-sharing rules.
- Record when any bill credit ends and what the price becomes afterward.
See Fido’s Payment Program information and its Payment Program FAQ.
Is the April 2024 lineup a good deal?
For a customer comparing directly with the former $34/50GB offer, the $39/20GB plan was a clear deterioration in data value. The 50GB plan was a way to buy back capacity at a higher price, and the 60GB plan was the strongest of the new tiers on a simple cost-per-gigabyte basis. Whether either was worthwhile depended on the value of Fido’s coverage, the 150Mbps 4G limit and the customer’s need for 5G or roaming.
Current-status note: do not treat these as Fido’s 2026 plans
This article describes the April 11, 2024 change. Fido’s lineup has since changed. A Fido promotion page seen August 18, 2026 advertised 60GB for $50 on a primary line and a second 60GB line for $45 after a $5 bill credit, subject to automatic payments, BYOD and new-activation conditions. That promotion is not the same product as the historical $55/60GB plan. Check the live offer at Fido’s promotion page before signing up.
Quick Recap
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