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9ª edição do Trends Brasil Conference reuniu a indústria musical em São Paulo

Realizado no Centro Cultural São Paulo em abril de 2024, o Trends Brasil Conference reuniu profissionais da música para debater carreira, negócios, audiovisual e direitos autorais.
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A 9ª edição do Trends Brasil Conference aconteceu de 17 a 20 de abril de 2024 no Centro Cultural São Paulo. O encontro reuniu profissionais da indústria musical para discutir produção audiovisual, modelos de negócio e gestão de carreira de artistas independentes. A edição já terminou; as informações sobre ingressos e descontos divulgadas na época não são ofertas atuais.

O que foi o Trends Brasil Conference de 2024

A conferência foi apresentada como um encontro multidisciplinar para profissionais do mercado musical. A programação ocorreu em três salas simultâneas, com sessões voltadas a produção audiovisual, modelos de negócio e gerenciamento de carreira para artistas independentes. A reportagem do POPline sobre o evento informa que, após palestras e debates, estavam previstos shows de Joice Terra, Lucas Mamede e Analu Sampaio na Sala Adoniran Barbosa.

A edição também colocou em pauta questões que atravessam a criação e a remuneração na música. Entre os temas listados pela Abramus estavam inteligência artificial na produção musical, gestão coletiva de direitos e recebimento de direitos autorais em plataformas digitais.

Temas e palestras destacados

A página da Abramus relacionou palestras de seus profissionais sobre desafios globais do audiovisual na era da inteligência artificial, gestão coletiva e receitas para titulares do audiovisual, o futuro da produção musical com inteligência artificial e o recebimento de direitos autorais em plataformas digitais.

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A reportagem do POPline destacou representantes de BRAVI, ECAD, Pro-Música, UBC e Abramus, além de profissionais de empresas do setor. Entre os nomes citados estavam Mauro Garcia, então identificado como presidente da BRAVI; Gustavo Steinberg, CEO da Gamescom Latam; Fernanda Senatori, CEO da Cinefilms; Isabel Amorim, superintendente do ECAD; Paulo Rosa, presidente da Pro-Música; Paula Lima, cantora e diretora-presidente da UBC; e Roberto Mello, CEO da Abramus. Esses cargos correspondem ao contexto da reportagem de 2024 e não devem ser presumidos como atuais.

O que os organizadores disseram sobre a proposta

Na reportagem do POPline, a fundadora da conferência, Luciana Pegorer, descreveu a música como um ativo multidisciplinar da indústria criativa e afirmou que a edição buscava envolver autores, artistas, produtores e músicos. Marcelo Pera, identificado como diretor de operações, disse que a proposta era apontar caminhos para diferentes etapas da carreira musical, tanto para criadores quanto para empreendedores. As declarações foram reproduzidas pela reportagem consultada.

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Ingressos e informações históricas

A Abramus anunciou Passaporte e Day Pass, além de um código promocional para a edição de abril de 2024. Como o evento já aconteceu, essas modalidades e a promoção são registros históricos, não opções disponíveis para compra hoje. As fontes consultadas confirmam a realização e alguns temas da programação, mas não estabelecem o público total, o orçamento ou o impacto econômico da conferência.

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