If an AI-generated search answer gives misleading health information, report it through the product that displayed it and check whether the cited webpage is wrong too. A report can help the platform improve its results, but it does not guarantee that the answer will be removed, corrected, or answered personally. Do not use an AI answer to make a diagnosis or change treatment; ask a qualified healthcare professional.
What to do first when an AI search result gives wrong medical advice
- Do not act on the claim. If it could affect diagnosis, medication, or treatment, contact a healthcare professional for guidance. If there may be an emergency, contact local emergency services or a clinician immediately.
- Save the details. Note the exact search question, the misleading sentence, the product and feature name, the date, and any citations shown. A screenshot can help document what appeared. This is a practical way to make a report specific, not a universal platform requirement.
- Check the cited page in context. Open the source and compare the AI’s wording with the relevant passage, not just the page title or search snippet. A citation is a lead to check, not proof that the answer represents the source accurately.
- Report the generated answer. Use the feedback or concern-reporting control in the product that displayed it.
- Contact the source publisher if its page is wrong. A report to a search platform does not change an inaccurate claim on the underlying website.
Medical information can be false or misleading, but it can also be incomplete, out of context, uncertain, or out of date as recommendations change. The U.S. Surgeon General defines health misinformation in relation to the best available evidence at the time. HHS Office of the Surgeon General: Health Misinformation.
How do I report incorrect health information on Google?
For health information displayed in Google Search, select Feedback below the health information, describe what is wrong using the on-screen steps, and submit. Google says it uses feedback to improve results in the future; it does not promise an individual reply, a correction deadline, or removal of a particular result. Google Search Help: Health information on Google.
Google Search AI Overviews and Gemini Apps are separate products, so do not assume their reporting controls are identical. Gemini Apps Help warns that responses can be inaccurate and links to its feedback and issue-reporting instructions. Google Gemini Apps Help: Learn about responses from Gemini Apps.
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How do I report an inaccurate Copilot answer or Bing result?
Microsoft says you can choose Give feedback in Copilot settings or select the flag icon beneath a response on Copilot web and mobile. In the Copilot app, you can also long-press a response and choose Report. Bing documentation also directs users to feedback and Report a Concern for potentially harmful or misleading AI-generated material. Microsoft Support: Privacy FAQ for Microsoft Copilot.
Microsoft says Copilot can misrepresent web content or give incomplete or inaccurate responses, so check the cited sources rather than relying on the summary alone. Microsoft describes its feedback and reports as reviewed by operations teams, but does not promise a specific correction time or outcome.
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What if the underlying health webpage is wrong?
Contact the site owner or publisher with the page URL, the specific claim, and a clear explanation of what needs correction. Where possible, point to reliable evidence or current guidance from a relevant public-health agency, recognized health institution, or peer-reviewed publication. The publisher is responsible for correcting its page; platform feedback alone cannot repair it.
When evaluating a health-information page, NIH recommends checking who owns and funds it, its purpose, the sources and evidence it cites, the qualifications of its author or reviewer, and when it was last reviewed. Commercial interests can influence health content, and medical information needs regular review because evidence changes. NIH Office of Dietary Supplements: How To Evaluate Health Information on the Internet.
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If you publish or manage the page
Review the claim itself and any related metadata that may appear in search. Google Search Central advises publishers to manually check AI-assisted content for accuracy and trustworthiness and to follow Search Essentials and spam policies; it does not present these steps as a way to guarantee a top ranking. Google Search Central: Google Search’s Guidance on Generative AI Content on Your Website.
For public-health content, CDC guidance recommends plain language, descriptive headings, explanations of medical terms, and links to authoritative guidance or peer-reviewed evidence. Clear structure and evidence can help AI systems interpret content, but do not guarantee that a generated answer or search ranking will change. CDC: Considerations for Generative Engine Optimization (GEO): Helping AI Find and Summarize Public Health Content.
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When to use Bing’s removal tool—and when not to
Bing’s Content Removal Tool addresses a different problem from reporting a misleading generated answer: use it when information has already been removed from a website but remains in Bing, including as outdated cached content. It is not a way to correct material that is still present and wrong on the source page. Bing Content Removal Tool.
How to verify the claim before relying on it
- Read the cited source directly. Check whether the passage supports the AI’s exact wording and whether important context has been left out.
- Assess who is behind the source. Look for the responsible organization, funding or commercial purpose, author and reviewer qualifications, and a review or update date.
- Compare with current, relevant evidence. Check guidance from a relevant public-health agency or recognized health institution, or consult peer-reviewed evidence. A source may be credible yet not address the exact question.
- Ask a healthcare professional about care decisions. Google states, “Health information on Google isn’t medical advice.” NIH also advises discussing online health information with a provider. Google Search Help · NIH Office of Dietary Supplements.
What a report can—and cannot—do
Reporting tells the platform that a response may be misleading and can contribute to product review or improvement. Google says feedback helps improve future results; Microsoft says reports and feedback are reviewed. Neither platform’s cited help information promises that one report will remove a result, correct a specific answer, or produce a personal response by a stated date. If the source page itself is wrong, pursue a correction with its publisher as well.
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Google said in May 2024 that it had seen some AI Overviews misinterpret webpage language and present inaccurate information, and described broader technical changes and health-query refinements at that time. That is Google’s historical account, not a guarantee about current accuracy or the result of a new report. Google: What happened with AI Overviews and next steps.
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