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Repair Windows errors before they cause bigger problemsFix Now →Scan for outdated or missing drivers - takes under a minuteDriver Scan →Historical deal guide: Cyber Monday 2024 fell on December 2, 2024. The strongest U.S. prices reported during the event were $149 for the 40mm Apple Watch SE (2nd generation), $329 for the 42mm Apple Watch Series 10, $359 for the 46mm Series 10, and $719 for the 49mm Apple Watch Ultra 2 with GPS + Cellular. These were event prices, not current 2026 offers, and availability changed during the day.
Best Apple Watch deals reported during Cyber Monday 2024
| Best for | Model and configuration | Price seen | Advertised saving |
|---|---|---|---|
| Lowest worthwhile price | Apple Watch SE 2, 40mm GPS | $149 | $100 off $249 |
| Best overall | Apple Watch Series 10, 42mm GPS | $329 | $70 off $399 |
| Best large display | Apple Watch Series 10, 46mm GPS | $359 | $70 off $429 |
| Best premium/outdoor option | Apple Watch Ultra 2, 49mm GPS + Cellular | $719 | $80 off $799 |
| Best larger budget option | Apple Watch SE 2, 44mm GPS | $179 at Walmart in one update | Up to $100 off |
Tom’s Guide initially showed the SE 2 around $187–$189 before recording $149 on December 2. Macworld and MacRumors also reported the $149 SE, $329/$359 Series 10 deals and $719 Ultra 2 price. Because the pages were live deal trackers, a listed price could vary by retailer, color, band, inventory and time of day. See the contemporaneous coverage at Tom’s Guide, Macworld and MacRumors.
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Why each deal stood out
Apple Watch SE 2 at $149: best budget value
The 40mm GPS Apple Watch SE (second generation) was the clearest low-cost choice at $149, down from a reported $249. It suited first-time buyers, children or family members who already use an iPhone, and anyone who wanted notifications, workouts and basic activity tracking without paying for advanced sensors.
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This was 2022 hardware, not a 2024 model. The SE 2 did not include features such as an always-on display or ECG, and it lacked some newer health capabilities available on higher models. Check Apple’s current comparison page for the exact feature and software-support differences: Apple Watch comparison.
#1 Best Overall
- A FULL-FEATURED HEALTH TRACKER—Apple Watch Series 11 gives you invaluable insights about your body, right from your wrist. Take an ECG anytime* and get alerts for a high and low heart rate or an irregular rhythm*—so you can stay closer to your heart. You can also view your overnight health tracking metrics with the Vitals app* and be notified of possible sleep apnea.*
- KNOW YOUR SLEEP SCORE—With advanced sleep tracking, Series 11 gives you a daily sleep score. It’s an easy way to help measure and understand the quality of your sleep, so you can make it more restorative.
- GET HYPERTENSION NOTIFICATIONS—Did you know that Series 11 can spot signs of chronic high blood pressure? By analyzing how your blood vessels respond to beats of the heart, it can notify you of possible hypertension.*
- SAFETY FEATURES—A smartwatch that puts your safety first. Series 11 can detect a hard fall or severe car crash, automatically help connect you with emergency services, and notify your emergency contacts.* Check In can automatically notify a loved one when you’ve arrived at your destination.
- A POWERFUL FITNESS TRACKER—With advanced metrics and motivating features like Pacer, Heart Rate Zones, training load, and Workout Buddy powered by Apple Intelligence from your nearby iPhone*—Series 11 is made to help everyone stay active, from runners and hikers to strength-training enthusiasts.
At the earlier $187–$199 range, the SE was less compelling. The $149 price was the threshold that made its compromises easy to accept.
Series 10 at $329 or $359: best overall deal
The September 2024 Apple Watch Series 10 was unusually discounted soon after launch: $329 for the 42mm GPS version, versus a reported $399 list price, and $359 for the 46mm GPS version, versus $429.
Series 10 was the better choice for shoppers who wanted the current mainstream model, a more modern display experience and additional health and fitness capabilities, including sleep-apnea-related functionality reported in the deal coverage. The 46mm case cost only $30 more than the 42mm model. Tom’s Guide described it as 4mm larger and 6g heavier; the core Series 10 feature set was broadly the same, so the decision mainly came down to wrist fit and display preference.
Rank #2
- A FULL-FEATURED HEALTH TRACKER—Apple Watch Series 11 gives you invaluable insights about your body, right from your wrist. Take an ECG anytime* and get alerts for a high and low heart rate or an irregular rhythm*—so you can stay closer to your heart. You can also view your overnight health tracking metrics with the Vitals app* and be notified of possible sleep apnea.*
- KNOW YOUR SLEEP SCORE—With advanced sleep tracking, Series 11 gives you a daily sleep score. It’s an easy way to help measure and understand the quality of your sleep, so you can make it more restorative.
- GET HYPERTENSION NOTIFICATIONS—Did you know that Series 11 can spot signs of chronic high blood pressure? By analyzing how your blood vessels respond to beats of the heart, it can notify you of possible hypertension.*
- SAFETY FEATURES—A smartwatch that puts your safety first. Series 11 can detect a hard fall or severe car crash, automatically help connect you with emergency services, and notify your emergency contacts.* Check In can automatically notify a loved one when you’ve arrived at your destination.
- A POWERFUL FITNESS TRACKER—With advanced metrics and motivating features like Pacer, Heart Rate Zones, training load, and Workout Buddy powered by Apple Intelligence from your nearby iPhone*—Series 11 is made to help everyone stay active, from runners and hikers to strength-training enthusiasts.
Ultra 2 at $719: best premium and outdoor deal
The 49mm Apple Watch Ultra 2 with GPS + Cellular was reported at $719, $80 below a stated $799 list price. Its case, titanium construction, longer battery life, dual-frequency GPS and outdoor- and diving-oriented features made it the right deal for endurance athletes, hikers, divers and buyers who specifically wanted a rugged watch.
It was not the best value for ordinary smartwatch use. A discounted Series 10 delivered the mainstream Apple Watch experience for hundreds less, while the Ultra 2 was larger, heavier and potentially incurred cellular service costs.
SE 2 versus Series 10: is the $180 gap justified?
| Consideration | SE 2 40mm GPS at $149 | Series 10 42mm GPS at $329 |
|---|---|---|
| Upfront price | $149 | $329 |
| Generation | Second-generation SE, released 2022 | Series 10, released September 2024 |
| Display and health features | Basic experience; no always-on display or ECG | More advanced display and health capabilities |
| Best fit | First-time or budget buyers | Buyers wanting the current mainstream model |
Choose the SE 2 if keeping the checkout price as low as possible matters most and you can live without advanced sensors and an always-on display. Pay for Series 10 if you expect to keep the watch for years, care about its newer features or want a more current design. The price difference was $180 at the reported Cyber Monday prices.
Rank #3
- GET SMARTER HEALTH INSIGHTS—Apple Watch SE 3 is an advanced health tracker that helps you better understand your body. The smartwatch sends alerts for an irregular heart rhythm, or an unusually high or low heart rate.* You can view your overnight health tracking metrics with the Vitals app,* track your sleep score, and get sleep apnea notifications.*
- A GREAT FITNESS TRACKER—SE 3 can track your workouts in a healthy number of ways—from running and strength training to simply achieving your 10K steps a day. With real-time metrics and Workout Buddy powered by Apple Intelligence from your nearby iPhone,* you’ll hit your goals like never before.
- KEEP HELP CLOSE AT HAND—SE 3 is a smartwatch that can detect a hard fall or severe car crash and automatically help connect you to emergency services and notify your emergency contacts.* Check In can automatically notify a loved one when you’ve arrived at your destination.
- WOMEN’S HEALTH INSIGHTS—SE 3 has advanced sensors that track your wrist temperature while you sleep. With this smartwatch, you can log your periods and symptoms, get period predictions, and get notified of cycle deviations.*
- GREAT BATTERY LIFE AND FASTER CHARGING—Enjoy a smartwatch with all-day, 18-hour battery life* from sunup to sundown. Then charge up to twice as fast as SE 2* and get up to 8 hours of battery in just 15 minutes.*
Was an older Series 9 worth buying?
Usually not at the prices reported. Tom’s Guide recorded a 41mm Series 9 around $349 in one update and noted that it had previously fallen to about $279. Paying $349 for the older model made little sense beside a Series 10 at $329. A Series 9 became reasonable only when it was materially below Series 10 pricing—roughly near the reported $279 low—and when the buyer accepted older hardware.
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One free scan finds every outdated or missing driver and matches the right update for your exact hardware.Free scan · exact hardware matchDo not treat refurbished or marketplace listings as equivalent to new retail stock. Separate any such offer by seller, cosmetic grade, warranty, battery-health policy, return window, activation-lock status and included band and charger.
GPS or GPS + Cellular?
GPS watches generally cost less and are the better value for people who normally carry an iPhone. Cellular models can appear heavily discounted because their original prices are higher, but they may require an eligible carrier plan, activation and recurring monthly charges.
Rank #4
- GET SMARTER HEALTH INSIGHTS—Apple Watch SE 3 is an advanced health tracker that helps you better understand your body. The smartwatch sends alerts for an irregular heart rhythm, or an unusually high or low heart rate.* You can view your overnight health tracking metrics with the Vitals app,* track your sleep score, and get sleep apnea notifications.*
- A GREAT FITNESS TRACKER—SE 3 can track your workouts in a healthy number of ways—from running and strength training to simply achieving your 10K steps a day. With real-time metrics and Workout Buddy powered by Apple Intelligence from your nearby iPhone,* you’ll hit your goals like never before.
- KEEP HELP CLOSE AT HAND—SE 3 is a smartwatch that can detect a hard fall or severe car crash and automatically help connect you to emergency services and notify your emergency contacts.* Check In can automatically notify a loved one when you’ve arrived at your destination.
- WOMEN’S HEALTH INSIGHTS—SE 3 has advanced sensors that track your wrist temperature while you sleep. With this smartwatch, you can log your periods and symptoms, get period predictions, and get notified of cycle deviations.*
- GREAT BATTERY LIFE AND FASTER CHARGING—Enjoy a smartwatch with all-day, 18-hour battery life* from sunup to sundown. Then charge up to twice as fast as SE 2* and get up to 8 hours of battery in just 15 minutes.*
- Check the exact connectivity label: GPS or GPS + Cellular.
- Confirm carrier compatibility, family-plan eligibility, activation fees and cancellation terms.
- Do not pay the cellular premium unless you genuinely want calls, messages, streaming or emergency connectivity away from your iPhone.
The $719 Ultra 2 deal was specifically a GPS + Cellular configuration; it should not be compared with a GPS Series 10 without noting that difference.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.Apple’s gift-card promotion versus a cash discount
Macworld reported that Apple’s 2024 holiday promotion included a $50 U.S. Apple Gift Card with an eligible Apple Watch SE purchase rather than reducing the watch’s sticker price. That is not the same as $50 off at checkout. A retailer’s $100 price reduction on the SE was generally better for someone seeking the lowest immediate cost. The gift card could be preferable to an Apple customer who knew they would spend it later.
The historical Macworld page now redirects, so treat it as an archived reference, not a live promotion page.
Best Value
- A FULL-FEATURED HEALTH TRACKER—Apple Watch Series 11 gives you invaluable insights about your body, right from your wrist. Take an ECG anytime* and get alerts for a high and low heart rate or an irregular rhythm*—so you can stay closer to your heart. You can also view your overnight health tracking metrics with the Vitals app* and be notified of possible sleep apnea.*
- KNOW YOUR SLEEP SCORE—With advanced sleep tracking, Series 11 gives you a daily sleep score. It’s an easy way to help measure and understand the quality of your sleep, so you can make it more restorative.
- GET HYPERTENSION NOTIFICATIONS—Did you know that Series 11 can spot signs of chronic high blood pressure? By analyzing how your blood vessels respond to beats of the heart, it can notify you of possible hypertension.*
- SAFETY FEATURES—A smartwatch that puts your safety first. Series 11 can detect a hard fall or severe car crash, automatically help connect you with emergency services, and notify your emergency contacts.* Check In can automatically notify a loved one when you’ve arrived at your destination.
- A POWERFUL FITNESS TRACKER—With advanced metrics and motivating features like Pacer, Heart Rate Zones, training load, and Workout Buddy powered by Apple Intelligence from your nearby iPhone*—Series 11 is made to help everyone stay active, from runners and hikers to strength-training enthusiasts.
Buying checklist for a historical deal page
- Verify the configuration: case size, GPS versus cellular, color and band.
- Confirm condition: new, refurbished, used or marketplace; identify the actual seller.
- Check the total cost: include cellular activation and monthly service where applicable.
- Confirm accessories: verify that the expected band and compatible charging cable are included.
- Check compatibility: Apple Watch is intended for iPhone use. Verify the exact iPhone and operating-system requirements at Apple’s current comparison page, since 2024 guidance should not be used as a 2026 compatibility guarantee.
- Recheck checkout: Cyber Monday stock could sell out or switch from retailer inventory to a marketplace seller.
Accessories and hidden costs
Deal coverage also mentioned discounted charging stands and bands, including an Apple Sport Loop reported at $39 rather than $49. Official bands cost more than many third-party alternatives but reduce uncertainty about fit, clasp quality and materials. Review return policies and skin-sensitivity concerns before choosing a third-party band. Apple’s band catalog is at Apple Watch bands.
A replacement charger may be necessary for a gift recipient. Cellular buyers should budget separately for carrier service; no carrier-specific 2024 or 2026 price is established here.
Quick Recap
Final recommendations
- Spend the least: buy the SE 2 40mm GPS at $149, the lowest widely reported price during Cyber Monday 2024.
- Get the strongest all-around deal: choose the Series 10 42mm GPS at $329.
- Want more screen: choose the Series 10 46mm GPS at $359, only $30 more than the 42mm deal.
- Need rugged outdoor capability: choose the Ultra 2 at $719 only if its size, battery, GPS, titanium construction or diving features match your use.
- Skip: a Series 9 near $349, unclear marketplace listings and cellular models bought without a concrete cellular use case.
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
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