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Boeing Announces Seven More Analytics Agreements in 2017 Services Push

By TheFinanceBase Team5 min read
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On October 4, 2017, Boeing announced agreements with seven customers for analytics-related services at the MRO Europe conference in London. Boeing said the deals brought its reported total of analytics contracts signed during 2017 to 223. The agreements covered several different products—from aircraft-health monitoring and maintenance planning to crew scheduling and engine-cost forecasting—rather than one uniform software license.

What Boeing announced

The announcement, described in Boeing’s October 4, 2017 news release, was part of the company’s effort to commercialize data-driven services for airlines, lessors, engine companies and other aviation operators.

Boeing had introduced the Boeing AnalytX name in June 2017. It was a portfolio and organizational umbrella for analytics capabilities across Boeing’s commercial, defense and services businesses, not a single standalone application. Boeing said the group included more than 800 analytics specialists and supported maintenance, flight operations, crew planning, fuel and flight-efficiency analysis, supply-chain decisions and engine lifecycle planning.

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The figure of 223 contracts was Boeing’s own year-to-date count. It was not the number of agreements announced that day, the number of customers, or the number of aircraft covered.

The seven customers and their agreements

Customer Product or service What Boeing said it addressed
Biman Bangladesh Airlines Airplane Health Management Added the service for its 777-300ER and 737-800 fleets.
Condor Jeppesen Crew Pairing and Rostering Crew-schedule construction and assignment intended to improve efficiency and manage crew costs.
Japan Airlines Optimized Maintenance Program Maintenance planning using text analytics, parametric modeling and diagnostic analysis.
MTU Aero Engines AerData Engine Fleet Planning and Costing (EFPAC) Engine-maintenance planning, spare availability and budgeting.
Qantas Airplane Health Management Added the service to its 787 fleet.
TUI Group Airplane Health Management Expanded use to predictive-analytics alerts for its forthcoming 737 MAX fleet.
United Airlines Airplane Health Management Expanded coverage to its entire Boeing fleet, potentially about 500 aircraft.

The release used the language of customer “agreements.” That matters because the group included new adoption as well as expansions of existing use; the seven arrangements should not be treated as identical new software sales.

What the products actually did

Airplane Health Management

Airplane Health Management (AHM) monitors aircraft data, identifies trends and produces alerts that can help maintenance teams investigate a developing issue and plan corrective work. Boeing’s product material describes it as fleet-health monitoring and decision support. It does not mean an airplane repairs itself, nor does an alert automatically become an approved maintenance action. The airline’s engineering and maintenance organizations still make and document those decisions.

The practical promise is earlier visibility, better preparation for work on the ground and fewer avoidable disruptions. Results depend on the quality and timeliness of aircraft, sensor, flight and maintenance data, as well as on whether staff can act on the alerts.

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Optimized Maintenance Program

Boeing’s current description of its Optimized Maintenance Program says it combines aircraft-design information, in-service fleet data, benchmarking and analytical tools to tailor scheduled-maintenance tasks to an operator’s actual operating experience.

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That can help an airline reduce unnecessary scheduled ground time and improve aircraft availability. It is a consultative engineering service, however—not permission to ignore regulatory requirements or unilaterally change an approved maintenance program. Boeing explicitly frames the work as complementing the operator’s approved Scheduled Maintenance Program.

Engine Fleet Planning and Costing

EFPAC, supplied through Boeing’s AerData business, is designed for scenario analysis around engine fleets. It can forecast removals and shop visits, estimate spare requirements, compare maintenance-contract structures and model lifecycle costs. Boeing’s 2017 announcement said the tool could perform in hours analysis that might otherwise take weeks.

Current Boeing descriptions say the modeling can include power-by-the-hour and time-and-materials arrangements, spare and exchange strategies, lease-return planning, mixed fleets and multiple lessors, as well as engine, auxiliary-power-unit and landing-gear planning. Those current capabilities provide context for the product category; they should not be read as proof that every feature existed in October 2017.

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Jeppesen crew optimization

Condor’s agreement involved Jeppesen software for Crew Pairing and Rostering. These tools solve a different problem from AHM: constructing legal, workable crew sequences and assigning people to them while balancing operational requirements and cost. They are crew-planning systems, not aircraft-health products.

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Why the deals mattered to Boeing

Boeing was trying to make its services business less dependent on the timing of new-aircraft deliveries. Boeing Global Services had been created as a separate business unit in 2016, and then-CEO Dennis Muilenburg said the company was targeting roughly $50 billion in annual aviation-services revenue, about three times its existing level, according to contemporaneous GeekWire coverage.

Analytics offered a way to build continuing relationships around aircraft already in operation. Boeing could combine design knowledge, engineering expertise, fleet experience and operating data in services that airlines use repeatedly for maintenance, scheduling and cost decisions. In strategic terms, that could make the manufacturer more embedded in day-to-day fleet management after delivery.

That interpretation describes the business logic, not a proven financial outcome. Boeing’s announcement did not disclose contract values, customer-by-customer savings, profitability, renewal rates or retention.

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What the announcement did—and did not—mean

  • Seven agreements, not one product: the portfolio included AHM, maintenance-program engineering, engine-cost planning and crew optimization.
  • 223 was a Boeing-reported 2017 total: it was not an independently audited measure of customers or airplanes.
  • Predictive does not mean autonomous: analytics generated alerts, forecasts and recommendations for human decision-makers.
  • United’s approximately 500 aircraft was not the total: that estimate applied to United’s expanded Boeing-fleet coverage alone.
  • New branding, older capabilities: AnalytX was launched in 2017, but Boeing said it was bringing together analytics work and products that predated the branding, including offerings from Jeppesen and AerData.
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Benefits and practical limitations

For a large operator, an OEM-backed service can offer access to aircraft-design information, fleet benchmarks and engineering expertise, while connecting analytics to real maintenance or operations workflows. EFPAC-style scenario modeling can be useful before an airline commits to spares, shop visits, leases or maintenance contracts.

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The trade-offs are equally important. Airlines must consider vendor concentration, mixed-fleet support, data-governance terms, integration with maintenance and enterprise systems, explainability of forecasts and the cost of implementation and training. Poor logbook or sensor data can produce weak analysis; excessive alerts can create alert fatigue; and forecasts can become unreliable when utilization, route structure, leasing arrangements or maintenance practices change.

There was no public standard pricing for these enterprise services in the cited Boeing material. They are better understood as negotiated, implementation-heavy services than as self-serve software subscriptions.

Longer-term context

Boeing continued to describe AnalytX-powered digital services in an October 2018 Boeing Global Services update. That later material shows continuity of the digital-services strategy, but it does not establish the financial success of the 2017 agreements or retroactively change what was available at the time.

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For aviation businesses evaluating similar tools today, the key questions are whether the service supports Boeing-only or mixed fleets, what data and integrations it requires, how recommendations fit approved engineering workflows, whether it can model leases and contracts, and how portable the data would be if the provider changed.

Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

Written by TheFinanceBase Team

The Team behind TheFinanceBase.

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